Free Resource Library
Free resources to help you run, grow, and optimize your business.
Grow Your Business Articles (page 35)

Many small businesses are beginning to realize how important payment methods are to their success. Payments are the lifeblood of any business, and making sure customers have a variety of convenient payment options available to them increases the flow of revenue through your office. Payments is one of the most recent additions to Weave’s business Read More...

The History of Weave Weave was not Brandon Rodman’s first business. In fact, the first business he founded was in 2008, at the beginning of an economic downturn. Until this recession, the 2008 recession was considered one of our biggest since the Great Depression. The business was a call center and he founded it with Read More...

In today’s marketplace, businesses are constantly developing new ways to attract the attention of potential customers. Formerly, marketing and advertising focused much of their attention on media outlets like radio, television, newspapers, and magazines. Rapid technological changes in the 21st century have shifted this focus. Because of recent innovations and our society’s reliance on the Read More...

Emailing has become one of the most popular forms of communication over the last few decades. At least 205 billion emails are sent and received each day around the world¹. It’s a way of sharing information that’s significantly faster than traditional mail, more formal than text messaging, and more permanent than phone calls. Emailing is Read More...

Before starting Everyday Glamourhood, Vanessa was traditionally employed and worked in marketing for 4 years. After welcoming two babies into the world, she took a step back to evaluate what she wanted. She knew she didn’t want the corporate 9-5, and with welcoming their second child, she decided to pivot to being a stay-at-home mom. Read More...

Reviews are a necessary aspect of keeping businesses honest. Consumers deserve the ability to access resources that help them make informed decisions when purchasing products and services. These resources are more available to consumers than ever before thanks to technology like the internet and smartphones. Whenever people want to try a new restaurant, they almost Read More...

Emailing has been standard practice in the business world for over twenty years. Businesses use their email networks to communicate with their employees, their partners, and their customers. However, many businesses are still discovering and optimizing the way emails fit into their marketing strategy. If your small business doesn’t already have a marketing strategy, that’s Read More...

Technology advancements can be inspiring change agents in today’s fast-paced world. Reimagining business practices demands a commitment to optimizing already-established protocols as well as the creativity to develop novel solutions. Our society has more sophisticated communication tools at its disposal than ever. Some small businesses are still grappling with how to implement these tools in Read More...

Many people in the world think that creativity is a gift and not a skill. In addition to that, many people base creativity on art and drawing. But neither are true. Creativity is innovation. Creativity is problem solving. There is a visual component to creativity, sure, but that’s not what creativity hinges upon. Choosing to Read More...

Have you heard of the four P’s of marketing? This “marketing mix” consists of product, price, place, and promotion. When combined, your business’s four P’s allow you to position yourself against competitors in the marketplace and identify your unique selling proposition. But maybe there should be a fifth P added to the marketing mix: payments. Read More...

It’s an inevitability that some patients will fall through the cracks, go by the wayside, or be forgotten. As your practice grows, it’s hard to keep up with every individual who visits your office. Losing track of customers is a natural outcome of running a successful practice, but reactivating patients is a critical component for Read More...

Although most people use email on a regular basis, it’s still an underutilized resource for businesses trying to improve their marketing efforts. While many businesses have long known about the benefits of developing a strategy for calling and even texting their clients, they often consider emailing an afterthought. However, 59% of consumers say their purchasing Read More...