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Dental Panel Discussions

Judy Kay Mausolf & Lois Banta
Thriving Through the Storm
Judy Kay Mausolf & Lois Banta    

Lois Banta is CEO, President and Founder of Banta Consulting, Inc. From terrified dental patient to popular international speaker and dental consultant, Lois has been involved in dentistry for more than 30 years. Her SCI approach – See, Commit, and Implement – has allowed her to take practices from mediocrity to excellence. A no-nonsense approach and tenacity have earned this 5 ft. tall dynamo the apt reputation, “Ten Foot Tall & Bullet Proof.” As a staff trainer and team builder, Lois effectively teaches the dental team how to move in the same direction while performing their individual tasks. Her recipe for success is applied to practices of all sizes and her program is an essential for dentists who are committed to reaching their potential.

Judy Kay  Mausolf is the founder and owner of Practice Solutions Inc.

She is a Practice Coach and well known speaker specializing in culture, and the relationship side of dentistry.  People who’ve worked with Judy Kay use words like exceptional, inspirational, knowledgeable, and real to describe her style. Whether she’s speaking or coaching, Judy Kay always brings a positive light to those she works with, spreading the message of the TA-DAH Philosophy and utilizing the R.I.S.E. Implementation Process to help others to achieve meaningful and significant results.

The TA-DAH philosophy is about harnessing the power of passion, joy and celebration to reduce stress, increase happiness and improve performance!

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WHAT YOU WILL LEARN
  • Understand how to keep teams engaged, even when they are not working
  • Uncovering how to make the most of every situation, regardless of how difficult it may seem
  • Learn how to de-stress through the COVID-19 Crisis.

JoAn Majors
The Three “C’s” of Communicating during the COVID Crisis
JoAn Majors     Founder
The Soft Skills Institute

JoAn Majors knows the dental industry because she comes from it. She has served the industry for three decades. Her career has focused on the soft skills that create value for the procedure, service, practice or relationship involved. Often referred to as the “word surgeon” finding ways to turn tough or technical conversations into easy to repeat systems that create more value and stronger connections.

JoAn has earned the distinction of CSPÒ, Certified Speaking Professional. She is a member of the National Speakers Association, Global Speakers Network, Speaking and Consulting Network along with many other professional organizations. She has been published in over 25 magazines and newsletters and has written multiple books. Her first book on implant dentistry has been used to train thousands of teams. JoAn has worked in every type of practice in her career, sold dental supplies and co-founded a software company that sold to their largest competitor. She served as the team training faculty member at the Misch International Implant Institute and worked as VP of Development for one of the industry’s first DSO’s.

Currently, she is founder and content creation specialist of The Soft Skills Institute, LLC. JoAn’s happy place is at the front of the room inspiring teams to action with her signature “open arms” communication. This is supported by high value online follow up material for implementation by a dental team’s executor, coach or consultant. She’s also the creator and co-host of the podcast, SpouseTales. Her platform voice and her writing voice are the same. Positive and passionate but not too preachy. She is happily married to her greatest champion and best friend, Dr. Chuck Majors a second-generation dentist. She and her family reside in Texas. To learn more or see her in action, visit: www.joanmajors.com

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WHAT YOU WILL LEARN
  • What you should be doing now.
  • What software to leverage.
  • What is next steps once we are back to the office.

Jennifer Doobrow
When You Cannot Control What’s Happening, Control the Way You Respond
Jennifer Hirsch Doobrow     DMD, FACD, FICD
Periodontist & Speaker

Dr. Jennifer Hirsch Doobrow, a Board Certified Periodontist, is the Owner and CEO of Periodontal and Implant Associates, Inc. located in Cullman, AL. She earned her DMD at the Medical University of South Carolina in 2007 and received her certification in Periodontics from the University of Alabama at Birmingham (UAB) in 2010. She serves as a faculty member for the Pikos Institute, was the General Chair for the 2017 Gulf Coast Dental Conference, the 2017-2019 Chair of the Leadership Council for the UAB School of Dentistry, the 2018-2020 Chair of the Alabama Dental Association (ALDA) Council on Budget and Auditing and is a UAB Alumni Executive Council District Representative and a member of the Editorial Advisory Board of Compendium.

Dr. Doobrow is on the Executive Council and serves as the Corporate Advisory Chair for the Southern Academy of Periodontology and sits on several committees for the American Academy of Periodontology. She holds Past-President positions in the Alabama Society of Periodontists and the Wilson Chenault Dental Study Club and is a Director for a Seattle Study Club located in Cullman, AL. In 2012, Dr. Doobrow was recognized as one of the University of Georgia’s (UGA) prestigious 40 Under 40. Most recently, Dr. Doobrow was selected as one of the Top 10 Young Educators in America for 2017 by The Seattle Study Club, was inducted as a Fellow of the International College of Dentists, as well as a Fellow of the American College of Dentists. She was also awarded the MUSC School of Dentistry Young Alumnus Award, the UAB School of Dentistry Outstanding Young Alumnus Award and was featured on Lifetime Network’s “The Balancing Act” as well as on the “Dentistry Uncensored Podcast”. She has published articles in Compendium, Inside Dentistry, DentistryIQ, Surgical Restorative Resource and Perio-Implant Advisory, and lectures extensively throughout the United States on dental implants and periodontal regenerative therapies. Dr. Doobrow’s office hosts an annual dental symposium in Cullman, AL with approximately 1,000 attendees in 2019.

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WHAT YOU WILL LEARN
  • How to leverage study clubs as a dental specialist
  • Keeping team morale up during difficult times
  • How to prepare for when the office opens back up

Debra Englehart-Nash & Penny Reed
The Importance of Team Connection During the COVID-19 Crisis
Debra Englehart-Nash & Penny Reed     

Penny Reed is a dental speaker, coach, and author of the book Growing Your Dental Business.  She runs a company called the Dental Coaching Institute.  Dentists hire her to grow their practices by 25% or more, while working fewer days, and creating an office culture where the entire team looks forward to coming to work every day.  As a result of her work, clients share that their team is more energized, more productive, and embraces accountability in achieving results. Penny can be reached at penny@dentalcoachinginstitute.com or 1.888.877.5648

Debra has presented workshops nationally and internationally for numerous study groups and organizations Debra is a founding member and served three terms as President of the National Academy of Dental Management Consultants. She is an active member of the American Dental Assistants Association and a member of the American Academy of Dental Practice Administration and Speakers Consulting Network.  She has been repeatedly recognized by Dentistry Today as a Leader in Continuing Dental Education and a Leader in Dental Consulting. Debra is also on the board of the American Dental Association’s Dental Practice Management Advisory Board.

Because of her contributions to the industry of dentistry, Debra received the Kay Moser Distinguished Service Award given by the American Dental Assistants Association in 2008.  It is their highest honor. She has also been chosen as one of the Top 25 Women in Dentistry for 2014 by Dental Products Report. Debra is the 2015 recipient of the Gordon Christensen Lecturer Recognition award. 

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WHAT YOU WILL LEARN
  • How to navigate an office closure, while caring for your team
  • Explore ways to stay connected with both team and patients
  • Ensure you stay HIPAA compliant while working remotely

Laci Phillips
Finding Productivity in an Uncertain Time
LACI PHILLIPS     Speaker, Coach & Co-Founder
Practice Dynamic

Laci discovered at an early age her true passion for speaking and entertaining audiences. As a founding partner at Practice Dynamics she combines her knowledge of dentistry and with passion for teams to deliver customized coaching, workshops and speaking events throughout the country.

Laci began her road to coaching as a chairside assistant while going to college to pursue a dream of one day having her own talk show. While working her way to the business side of dentistry, she was fortunate to learn from top industry professionals. The experience gained on this journey gives her unique insight into the technology and business side of dentistry. The experience of working in high tech offices, as well as, high-end cosmetic practices has instilled in her the passion and the knowledge to coach dental teams on their journey to excellence.

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WHAT YOU WILL LEARN
  • How to keep the team productive
  • How to utilize Technology in productivity
  • Leadership
  • What is next how to see the big picture and what we need to do to prepare for working again

Dental Panel
Dental Panel
Mike Buckner    
We asked a few brilliant minds in dental to join us for our panel. They sat down with our own Mike Buckner to talk about what is and isn’t working for practice growth in 2019, and what you should do going forward. You won’t want to miss this!
JOINED BY:
  • Eric Roman
  • Hazel Glasper
  • Sara Hansen
  • Chad Duplantis

Dental Practice Management / Clinical Topics

Todd Snyder
6 Tools to Implement Anytime for SUCCESS!!
Todd Snyder    

Dr. Snyder graduated from UCLA and the F.A.C.E. institute. He created/co-directed the first ever two-year graduate program in Aesthetic & Cosmetic Dentistry.   The 77th Accredited Fellow of the American Academy of Cosmetic Dentistry, a Diplomat of the American Board of Aesthetic Dentistry and a member of Catapult Education.  He is an international author, lecturer and consultant to dental companies.  Dr Snyder owns two software companies, a marketing company and an online dental training program LEGIONpride.com. Dr Snyder is also a professional race car driver and entrepreneur.  He practices Cosmetic and Restorative dentistry in Laguna Niguel, CA and Las Vegas, NV.

WHAT YOU WILL LEARN
  • Recognize when you have a problem
  • How to react to a problem
  • Steps to become more successful
  • Where to consider implementing new training
Lori & Ronald
Creating the Resilient Practice in Tough Times
Dr. Lori Trost DMD & Dr. Ronald Perry MS, DMD    

Dr. Lori Trost graduated from Southern Illinois University, School of Dental Medicine and created a comprehensive restorative and preventive-based practice in the Greater St. Louis area. She is an accomplished author, clinical evaluator, editorial board member, and independent manufacturer consultant. 

Dr. Trost has also been honored by the ADA with a Shils Foundation Award, named a “Top 25” Woman in Dentistry and once again Leader in Continuing Education by Dentistry Today. Lori offers post-graduate courses to dentists and their teams that focus on restorative dentistry, digital workflow solutions, and exceptional team building.

Dr. Ron Perry a full time professor received his BA from Boston College in 1984, a  D.M.D. from Boston University Goldman School of Dental Medicine in 1988 and graduated with his M.S. in Dental Research from Tufts University in 1999. 

He has authored over 50 articles and 150 abstracts dealing with a variety of dental topics such as bonding, composite wear, prosthodontic materials and technology, whitening, practice management and dental laboratory communication; he lectures internationally.  Dr. Perry is a Fellow in the Academy of General Dentistry, the American College of Dentists, the International College of Dentists and the Academy of Dentistry International. He was the Director of the Gavel Center for Restorative Dental Research at Tufts University School of Dental Medicine. He is currently the Director of International Student Program in the Department of Comprehensive Care at Tufts University.   Dr. Perry is a Product Evaluator for various dental companies and publishes regularly in various trade journals. Dr. Perry is an associate in private practice in Brookline, MA. 

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WHAT YOU WILL LEARN
  • Explore how to effectively rotate and involve team members
  • Learn important processes to update all systems, office training and emergency protocolsPerform chart audits, process insurance, and review treatment plans
  • Find out how to stay connected to patients through virtual hours, messaging, and videos

John Flucke
Advanced Digital Caries Detection
Dr. John Flucke     Chief Dental Editor
Dental Products Report Magazine

Dr. John Flucke is in private practice in Lee’s Summit, Missouri where he spends four days per week in direct patient care.  He also serves as Technology Editor for Dental Products Report magazine as well as Chief Dental Editor where he writes, edits, and does video demos of products featured in his “Technology Evangelist’ columns.

Doctor Flucke has one of the most popular dental blogs on the Internet “Ramblings of Dentistry’s Technology Evangelist” featuring daily updates on technology in healthcare and technology in general.  The site has over 2 million unique page views.

He lectures extensively on all aspects of clinical dentistry as well as technology in dentistry and has been featured at every major dental meeting in the U.S. and international locations as well. 

Dr. Flucke uses technology in every aspect of his practice and and personal life; pushing himself to constantly be on the leading edge.  He loves testing, and breaking, the latest gear he can get his hands on. He lives his life by the motto “you can’t have too many toys”.

He consults with manufacturers helping with development of techniques, technologies, and products which allows him to see things from the “duct tape and zip tie stage” all the way through to the completed item.

Dr. Flucke’s passion is “Technology that Improves Patient Outcomes” and he is always working to create or to help create products and techniques that allow patients a better quality of life.

He is a past president of the Greater Kansas City Dental Society as well as serving as the Missouri State Peer Review Chairman.

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WHAT YOU WILL LEARN
  • Learn about new devices that allow for early and reliable caries detection.
  • Discover why the explorer is no longer the backbone of the diagnostic process.
  • Learn how to monitor caries reliably.
Ron Kaminer & Lou Graham
We Will Overcome This… And What to Plan For When We Do.
Ron Kaminer & Lou Graham     Head Dentist at Dental Smile

Lou: 

He emphasizes the same concepts he practices: dental health diagnosis, treatment plans for medically compromised patients, conservative treatment, cosmetic dentistry, and customized approaches to periodontal care, implants and laser dentistry.

Dr. Graham is the founder of the Catapult Group, a continuing education company whose philosophy and programs use contemporary, interactive formats to ntegrate time-proven conservative dentistry with 21st century materials and techniques. Dr. Graham is a published author in many leading national and international dental journals.

Ron:

Dr. Ron Kaminer is a 1990 graduate of the State of New York ( SUNY) Buffalo School of Dental Medicine. Dr. Kaminer has always been passionate about technology and was one of the first 100 dentists in the country to include a hard tissue Dental laser into his practice. Over the years Dr. Kaminer has taught Dental Lasers, technology and minimally invasive Dentistry to thousands of dentists worldwide. He sits on the Board of Catapult Education, is a frequent contributor to Mentor magazine, sits on the editorial board of Dental Product Shopper and acts as a clinical consultant to numerous Dental manufacturers. While doing all of the above, Dr. Kaminer practices full time in both his offices in Hewlett and Oceanside N.Y. focusing on Minimally Invasive and Digital Dentistry. He is a Fellow of The Academy of General Dentistry, member of the American Dental Association, and member of The Academy of Laser Dentistry.

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WHAT YOU WILL LEARN
  • Explore what to changes to expect in your practices when the doors open back up
  • Important information to know if you are treating any emergency patients during the shut-down
  • Discuss what you need to update in regards to your practice’s sterilization and safety routines

Chad Duplantis
Dental “SCI-COLOGY”: The crossroads of science and technology for clinical success
Chad Duplantis    

Dr. Duplantis ​received his D.D.S. degree from The University of Texas Health Science Center at San Antonio, Dental School in 1999. He then continued with Post-doctorate training at Baylor College of Dentistry, earning a certificate in Advanced Education in General Dentistry in 2000. He has also received his Fellowship degree from the Academy of General Dentistry. 

He has been in private practice since 2000 in the North Fort Worth, Texas area. In private practice, he treats all ages with an emphasis on restorative and aesthetic dentistry. 

Dr. Duplantis is a member of Catapult Educations Speakers Bureau and has been a member of several Aesthetic and Restorative Continuums over the years he has been in practice.  He is currently a member of the Seattle Study Club. Dr. Duplantis has always had an interest in “high-tech” dentistry and has been incorporating CAD/CAM and digital technology in his practice since 2004. Dr. Duplantis has written and published several articles regarding digital dentistry and workflows for various dental publications. In addition to technology, Dr. Duplantis has a keen interest in restorative implantology, adhesion and materials, and he is also published in these regards. He has helped various manufacturers on numerous projects and evaluations regarding different aspects of clinical dentistry, and serves as a Key Opinion Leader and consultant for several dental corporations. 

Dr. Duplantis resides in Keller, Texas with his wife, Ellen, and his children, Austin and Ava. He is an avid cyclist, and enjoys traveling, fishing, and sporting clays in his spare time.

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WHAT YOU WILL LEARN
  • Review the initial diagnostic examination and understand how technology plays a part in both diagnosis and treatment.
  • Understand the science behind these innovative materials in dentistry, for use in both direct and indirect restorative dentistry.
  • Learn the science that makes modern day adhesive dentistry so predictable, and feel confident in using the newer adhesives.

Penny Reed
Rebuilding Your Practice Post COVID-19
Penny Reed     Speaker, Coach, Author
Dental Coaching Institute

Penny Reed is a dental speaker, coach, and author of the book Growing Your Dental Business.  She runs a company called the Dental Coaching Institute.  Dentists hire her to grow their practices by 25% or more, while working fewer days, and creating an office culture where the entire team looks forward to coming to work every day.  As a result of her work, clients share that their team is more energized, more productive, and embraces accountability in achieving results. Penny can be reached at penny@dentalcoachinginstitute.com or 1.888.877.5648

WHAT YOU WILL LEARN
  • Learn what you can control in spite of what is happening externally
  • Discover what you should and should not do regarding your current advertising plan
  • Understand what your schedule may look like when you return and how to prepare for it
  • Discover an effective approach in having your team return to the office and what they can work on

Carrie Webber
Where Do I Focus My Energy? Proactive Focus for Dental Practice Leaders
Carrie Webber     Owner & CCO
Jameson Group

Carrie Webber is co-owner of The Jameson Group, a dental management, marketing and hygiene coaching firm that helps dentists and teams become more productive, more profitable and ultimately more fulfilled in their practicing lives.  Carrie is a contributing author to multiple publications on the topics of dental business, leadership, marketing and team development, as well as a presenter on these topics to dental professionals nationwide. Learn more about Carrie and the spectrum of services Jameson provides at www.jmsn.com.

WHAT YOU WILL LEARN
  • Discuss the skill and importance of decision making and learn guiding questions and tactics to help you make the best decisions for your present and future.
  • Review the Communication Trifecta that you need to intentionally focus on during a crisis and during times of normalcy
  • Harness your energy by planning ahead for your future and taking good care of yourself as a leader of your organization

Robert Spiel
Leadership: Who Needs It? Leading with Confidence and Clarity in a Crisis
Bob Spiel     Practice Management Consultant, Leadership Expert
Spiel Consulting

Since 1988, Bob Spiel has been helping businesses and practices achieve increased production, profitability and personal enjoyment. With an MBA in Finance and General Management and post graduate work at Stanford and Georgia Tech, Spiel Consulting was founded to leverage Bob’s passion for working closely with health care professionals – guiding them toward even greater professional and personal success, bottom line results and practice growth. During his years in private industry Bob served as a Financial Analyst and then as an Operations Director for industry-leading large cap and mid cap companies. There he played an instrumental role by transforming crisis-laden projects and operation into smooth running, profitable machines. Using a leadership-focused, process driven approach these skills allowed him to miraculously turn around a failed hospital and failing surgical center. As a practice consultant he has helped multiple clients achieve impressive results like returning failed practices to profitability or realizing very dramatic growth.

WHAT YOU WILL LEARN
  • Discover the three keys to emerging from any crisis stronger and better.
  • Find out the critical role leaders have in keeping their team unified and hopeful.
  • Explore where the negative voices inside of us come from – and how to overcome them.
  • Learn the two groups for whom communication is most important in a crisis and how to address them.

Denise S. Ciardello
How to Make the Most of a Temporary Closure
Denise Ciardello     Co-Founder
Global Team Solutions (GTS)

As a professional speaker and published author, her enthusiasm and knowledge about the dental profession has helped many dental teams. She brings experience, insight, and creativity into her management style, along with a sense of humor. In a profession that can cause anxiety in some dental employees, Denise’s consulting approach is to partner with doctors and team members to help them realize the dream of creating a thriving, successful practice.

Along with her talent for business, Denise has gained numerous distinctions in her industry. She is co-author of OMG! Office Management Guide, the “bible” used in training workshops. She is a past president of the Academy of Dental Management Consultants and a member of the National Speakers Association, Toastmasters International, and Directory of Dental Speakers.

Denise resides in the beautiful Texas hill country.

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WHAT YOU WILL LEARN
  • Discover tasks to be completed when working in the office without patients
  • Uncover areas that can be organized when working remotely
  • Learn about new or different products & services to be implemented

Dr Mark
The Beauties and the Beasts: greatest hits and misses of cosmetic dentistry
Mark Hyman     Dentist & Speaker

Dr. Mark E. Hyman is a renowned dentist in Greensboro, NC, and a public speaker whose work is characterized by his warmth, enthusiasm, sense of humor, and passion for dentistry. As an accomplished seminar speaker, he has lectured throughout North America and Europe at every major dental meeting. He has earned national and international recognition. Since 2001, Dentistry Today magazine has selected Dr. Hyman as one of the top speakers in dentistry.

WHAT YOU WILL LEARN
  • Evaluate and implement advances in cosmetic dentistry
  • Capitalize on individual skills of your dental team members to improve cosmetic case acceptance 
  • Apply new verbal skills and techniques to keep your dental team focused and enthused
Hazel Glasper
THE GIFT OF GAB - COMMUNICATING, CONNECTING, AND NURTURING DOCTOR-PATIENT RELATIONSHIPS
Hazel Glasper     Founder
Teach Me Dental Movement

As a founder of the Teach Me Dental movement and The Comprehensive Dental Continuum, Dr. Glasper is committed to advancing the perception of oral health and educating to enable a more complete approach to bettering patient experiences.

WHAT YOU WILL LEARN
  • Increase patient retention with better communication
  • Help your patients see they matter
  • Be an artful communicator
  • Create win-win relationships
Gary Takacs
4 STRATEGIES FOR A THRIVING PRACTICE IN 2019 AND BEYOND
Gary Takacs     Creator
Thriving Dentist Podcast

Gary’s passion is helping Dentists develop their ideal practice. He is one of the most requested speakers on the “business of dentistry” at National & International Dental Conferences. Gary is also the creator of the Thriving Dentist show podcast; the very first dental podcast and today it is the #1 Dental podcast on iTunes and Google Play with listeners in 178 countries.

WHAT YOU WILL LEARN
  • Reduce insurance dependence
  • Build a comprehensive digital marketing plan
  • Use photos for patient education
  • Create a remarkable new patient experience
Lou Graham
TODAY’S INITIAL EXAM: LET ME SHOW YOU HOW TO STAND OUT
Dr. Lou Graham    
Catapult Education, LLC

Dr. Graham is a graduate of Emory Dental School. He is the former Dental Director of the University of Chicago’s Department of Dentistry. He is the founder of Catapult Education, LLC and he enjoys providing dental care at his private practice, University Dental Professionals, in Chicago, IL – Hyde Park.

WHAT YOU WILL LEARN
  • Practices for a first initial exam
  • Establish your modern day technology approach
  • Creating a value add
  • Involve your patients in your diagnosis

Dental Marketing

Grace Rizza
Marketing During and After the COVID Crisis
Grace Rizza     CEO
Identity Dental Marketing

Grace is the proud owner of Identity Dental Marketing where she has made it her personal mission to improve the business of each dental practice she works with by a measurable amount. In her first position as a Marketing Director for a multiple location dental practice, she tripled the number of new patients seen on a monthly basis (in 3 short months, on the same marketing budget). From there, she created a variety of sales-focused training workshops, attended many marketing seminars and became obsessed with dental marketing and branding as whole.

Recently selected as a 2019 Honoree at the Daily Herald Business Ledger’s Influential Women in Business Awards, Grace is led by her philosophy of helping as many people succeed as she can.

Over the course of her career, Grace has become a recognized Dental Marketing expert. She was featured as an expert on the ADA 2016 Dental Marketing Expert Panel and has authored articles in professional journals, most recently penning a Dental Marketing article for Practice Booster’s Insurance SolutionsNewsletter. Grace has experience in the creation and execution of marketing strategies, public and community relations, networking, patient communications, staff sales training, phone scripting and training, advertising, internet/web presence, SEO (search engine optimization), direct mail programs, email newsletters, and much more.

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WHAT YOU WILL LEARN
  • How to make decisions that will give you the best advantage when offices open again
  • What marketing messages are appropriate during this time
  • How marketing will change after we go back to work

Xana Winans
Marketing to a Post COVID-19 Population: What’s the Plan?
Xana Winans     CEO and founder
Golden Proportions Marketing

Xaña Winans is the CEO and founder of Golden Proportions Marketing, the nation’s leading full service dental marketing company. Married to a dentist in private practice, she brings over 25 years of real life experience in dental marketing. The agency offers strategic planning, branding, internal marketing, advertising, website design, online marketing and call tracking services to help dentists reach their practice growth goals. Visit their website at https://www.goldenproportions.com/ or call Xaña at 570-742-5656 ext 211 to set up a free marketing consultation.

WHAT YOU WILL LEARN
  • Learn what major steps to take to update your marketing message relating to COVID-19
  • Find out what to do during the downtime to prepare your marketing plan for when the doors open back up
  • Discover key communication strategies to help instill trust and loyalty after the COVID-19 Crisis.

Peter Johnson
How to Leverage Digital Marketing During COVID-19
Pete Johnson     Chief Revenue Officer
Get Practice Growth

Pete Johnson is entrepreneur, video marketing expert, and professional storyteller. He has spent all of his career in marketing, with the last 7 of those years specifically focused on the dental industry. He has held multiple leadership positions at both boutique and large dental marketing agencies. 

In early 2018, Pete cofounded Get Practice Growth and set out on a mission to disrupt the dental industry. His company focuses on the use of custom video & leveraging data to help practices tell their story, earn their patients trust, and generate more revenue. 

Pete grew up in sunny San Diego, where the “surf meets the turf”. Pete played competitive sports all through college, where he learned the value of teamwork and developed his leadership skills. Pete is an avid Los Angeles Lakers fan (RIP KOBE). He has a 5 year old daughter Riley, whom he loves spending time with at the beach and her dance classes.

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WHAT YOU WILL LEARN
  • During times of uncertainity, focus on things you can control. Devote time to trying new things and putting yourself out there in new ways.
  • Video is your patients’ preferred way to receive content. Give your patients what they want, and connect with them on an emotional level.
  • Get creative with your marketing strategy (Launch emergency dental campaigns, hold virtual “town hall meetings” and have other Dentists and Doctors in the area join)

Blake Hadley
9 Ways Dentists Can Effectively Use Social Media During Social Distancing
Blake Hadley     Partner and Founder
My Social Practice

Blake Hadley is a Partner and Founder of My Social Practice. He’s a graduate of the advertising program at Brigham Young University and has won a number of national and international awards in art direction, advertising, and creative marketing strategy. He is passionate about about helping dental practices use out-of-the-box thinking to create stories that spread on social media. Over the past 10+ years in the dental industry, he has helped thousands of practices grow and thrive through digital marketing.

WHAT YOU WILL LEARN

Learn how to create messages that are simple and direct about your availability and modified schedule.

  • Give your patients comfort on social media without overwhelming them with information.
  • How to build relationships with patients without physically seeing them in your office.
  • Show your patients you are available and ready to help during this time of uncertainty.

Adam Smith
THE LOCAL MARKETING THAT YOU HAVE TO BE DOING IN 2020
Adam Smith     Head of Marketing Channels
Weave

Adam Smith is the Website Team Lead at Weave. He has been in the online marketing world for over 8 years and has owned a boutique SEO agency for more than 4 years helping multiple businesses achieve exponential growth. He also has owned a dental office and has recently helped his father build his engineering companies online presence.

When he is not busy ranking websites, he loves playing with his kids, playing the guitar and mountain biking.

WHAT YOU WILL LEARN
  • How to rank higher in local searches by creating local relevance
  • How to leverage Google Reviews to improve your local rankings
  • How to make the most of your FREE Google My Business platform
  • How to use Google Maps to make things easier for your customers and improve rankings

Other Business Topics

Alison Faulkner
HOW TO GET PEOPLE TO CARE ABOUT WHAT YOU HAVE TO SAY OR SELL!
ALISON FAULKNER      BOSS LADY
THE ALISON SHOW

Alison Faulkner of The Alison Show has made a career doing whatever she feels like doing. But it always involves finding ways to feel awesome and help others feel awesome too. Alison is a branding and events expert with a highly engaged online community. She hosts an iTunes top 100 podcast with her music producer hubby called Awesome with Alison. And founded Alisons Brand School which has helped thousands through workshops and online courses that empower entrepreneurs with the heart to build a brand that can support their dreams. She collaborates and consults with Fortune 500 companies and believes in love, dancing inappropriately, and putting your own name in lights.

WHAT YOU WILL LEARN
  • You have to care
  • You have to be clear
  • You have to be consistent
Dale Murphy
3 DECISIONS THAT CREATE RESILIENCE
DALE MURPHY     FORMER MLB PRO
RETIRED/MOTIVATIONAL SPEAKER

Dale Murphy, one of the most popular athletes to ever play in Atlanta, Dale had a 19+ year in the Major Leagues and is one of the youngest players in MLB history to win back-to-back NL MVP Awards. A 7-time All Star, Dale was chosen in the first round of the 1974 MLB draft and retired in 1993. He now travels the country speaking to businesses about topics such as Resilience, Teamwork, Big League Leadership, and How to Create a Winning Culture. He and his wife, Nancy, have been married 40 years and have 8 children and 14 grandchildren.

WHAT YOU WILL LEARN
  • Why being a leader is showing resilience
  • Keep your ultimate picture your goal – that is what creates resilience
  • How I created resilience in a profession where there is a high failure rate
Andrew Smith
MY 5 TIPS TO ACCELERATING GROWTH AFTER 20+ YEARS AS A CEO
ANDREW K. SMITH     CO-FOUNDER AND CEO
FOUR FOODS

Over the past 2 decades, Smith has founded 4 companies, 3 in the technology arena and now his current company, Four Foods Group, which he founded in 2009 with his wife, Shauna. As a food and beverage investment, operations and growth company, he has successfully raised over $350 million, created over 23,000 jobs across America, and successfully developed over $200M in restaurant real estate. He has exited businesses through both private and public exits. Smith is also a Managing Partner of Mercato Partners, a growth equity firm based in Salt Lake City, Utah. He leads the Savory Fund practice which is focused on scaling highly profitable, yet undiscovered brands within the food & beverage industry. Smith and his team have generated over $1 billion in sales over the past 10 years.

Andrew was a recipient of the 2017 EY Entrepreneur of the Year® award in his category, and KPMG’s Entrepreneur of the Year in 2017. He also served as an EY Judge for the 2018 and 2019 EY Entrepreneur program. He was also a BusinessQ Triple Crown Recipient in 2018.

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WHAT YOU WILL LEARN
  • Invest in your people – Know your people.
  • Create a purpose bound journey
  • Don’t just have a strategy, have strategy and execution
  • Continuous improvement – Learn from your failures
  • The rule of three
Dave Taylor
REGARDLESS OF HOW LARGE AND DAUNTING A TASK MAY BE YOU CAN ALWAYS EXECUTE YOUR WAY THROUGH IT
DAVE TAYLOR     CMO
STELLA CONNECT

Dave Taylor joined Impartner as chief marketing officer in 2015, and leads the development and execution of the company’s global marketing and product development strategy. Taylor brings more than two decades of marketing experience and a legacy of success in building high-tech businesses to his role. He most recently served as vice president of marketing, product and corporate strategy at WatchGuard Technologies, and was key in transforming WatchGuard into the most highly awarded company in the network security space. Prior to WatchGuard, Taylor co-founded Sparxent, a rollup of value-added service providers in the mid-market space, which grew to more than $50M of annualized revenue within two years.

Taylor also held sales and marketing roles at LANDesk Software for more than a decade and was part of the executive team that orchestrated the spinoff of LANDesk out of Intel. He spent five years of his career with Intel in the UK, serving as general manager of Intel EMEA.

Taylor holds a master’s degree from Brigham Young University’s Marriott School of Management

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WHAT YOU WILL LEARN
  • “A journey of a thousand miles begins with a single step” -Laozi
  • Aggressively implementing the plan
  • Iterating / refining
Jeff Lyman
HOW TO SCALE GREAT DECISION MAKING IN YOUR GROWING BUSINESS
JEFF LYMAN     FORMER CMO/CPO
VIVINT SMART HOME

Jeff is the former Chief Product Officer and Chief Marketing Officer at Vivint Smart Home where he oversaw the company’s technology, product development, new business development, and strategy functions.  During his tenure, he led the development of several multi-million dollar product lines across the firm’s security, video, and automation verticals. In his CMO role, he increased the company’s brand recognition and channel development, generating tremendous interest from consumers, media, and partners.

Before joining Vivint in 2013, Jeff spent nearly a decade at Nike, Inc., most recently as Senior Director for Mobile and Web Design at Nike+, Nike’s industry-leading activity tracking service. Jeff has worked across the landscape of the Nike Brand, including leading digital and marketplace communication for NIKEiD (Nike’s custom footwear experience), Nike Basketball, and the LeBron James brand.

Jeff has a bachelor’s degree from Brigham Young University and an MBA in Marketing from the University of Oregon.

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WHAT YOU WILL LEARN
  • How defining a clear audience will increase your marketing impact
  • What to ask your customers to increase your marketing impact
  • How to choose and minimize your top marketing channels
  • How to create a framework for your effort to avoid burnout
Rachel Nilsson
PURCHASE, PURPOSE AND PARTY - GROW AND RETAIN THE RIGHT WAY
RACHEL NILSSON     CEO / FOUNDER
RAGS

Rachel Nilsson, founder and CEO of Rags, formally known as Rags to Raches, started her children’s clothing company with function, fashion and fit being her main focus. RAGS unique and functional kid’s one pieces are void of frustrating snaps or buttons, featuring an elastic neckline for easy on and easy off. Rags has seen some great growth and has been featured in Vogue, Huffington Post, Forbes and just recently partnered with Disney, Star Wars and Marvel. What started as a hand-made hobby trying to solve a problem ended up becoming a multi-million dollar business.

WHAT YOU WILL LEARN
  • Product is King
  • Experience is Queen
Ben PJ AJ
MARKETING IN THE PAST, PRESENT & FUTURE FOR YOUR BUSINESS
PANEL DISCUSSION    

Ben has been working in marketing for over a decade. He spent the first portion of his career at a digital marketing agency, focusing on local business marketing and then transferred to in house marketing and has never looked back. He joined Weave over four years ago and has been an integral part its success.

AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He and his wife live in Utah, with their 4 kids.

PJ Howland is the VP of Industry Insights at 97th Floor. His role is to champion great content and advocate 97th Floor’s mission; make the internet a better place. When he’s not shelling out content, he can be found at home living his lifelong dream of hobby homesteading.

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WHAT YOU WILL LEARN
  • BEN ARD – Senior Director of Demand, WEAVE
  • AJ WILCOX – Founder, B2LINKED
  • PJ HOWLAND – VP Industry Insights, 97TH FLOOR
Andrew Ventura
INVESTING IN PRACTICE GROWTH
Andrew Ventura     Senior Business Development Manager
Wells Fargo Practice Finance

Andrew Ventura is a Senior Business Development Manager with Wells Fargo Practice Finance and has been working with healthcare professionals to provide commercial financing solutions for 20 years. He leverages his experience and insights into healthcare financing to provide tailored financing solutions to his clients looking to transition to ownership, grow or expand their operations.

WHAT YOU WILL LEARN
  • Practice life stages
  • Cash flow: the key to growth
  • Source and assess financing options
SkyePoVey
HOW TECHNOLOGY WENT FROM A LUXURY TO A MUST FOR SMALL BUSINESS
Skye Povey     VP of Sales
Weave

Skye PoVey is the Vice President of Sales at Weave, the premier customer communication platform for service-based businesses, where he grew the sales team from 10 people to over 160 people in under two years and doubled revenue three years in a row.

Skye holds a Bachelor of Business Administration in Business Administration and Management from Brigham Young University.

WHAT YOU WILL LEARN
  • Why is the number of small businesses declining?
  • The simple reason some businesses are 2x more profitable than their competition
  • The three E’s. A simple way to identify great technology for your business
Carlos Kemeny
HOW TO LEVERAGE DATA - WE KNOW YOUR COMPETITORS AREN'T
Carlos Kemeny     Director of Business Intelligence and Data Science
Weave

Dr. Carlos Kemeny is the author of the IMPACTDATA Revolution at Weave, where he directs business intelligence and data science. Prior to joining Weave, Carlos strategically advised several Fortune 250 C-suites and senior executives on business intelligence and analytics, served as a subcommittee member on U.S. Secretary of Commerce Penny Pritzker’s National Advisory Council for Innovation and Entrepreneurship, and was a MIT Clean Energy Prize Semifinalist.

Carlos has a BS in Mechanical Engineering and MBA from Purdue University, as well as a MS in Engineering & Public Policy (EPP) and dual-PhD in EPP and Technological Change & Entrepreneurship from Carnegie Mellon University and Católica Lisbon School of Business and Economics. He is a father of four incredible children, founder of two data startups, violinist of 30+ years, Boston Marathoner, and tri-lingual.

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WHAT YOU WILL LEARN
  • Gain confidence in your abilities as a small/medium business leader/manager to use data and analytics
  • Learn the top ways to generate big returns from just a bit of data
  • Receive a proven strategy to know when to continue or stop doing activities that you think are not profitable
Kortney Osborne
SIMPLIFY YOUR MARKETING - INCREASE YOUR IMPACT
Kortney Osborne     VP of Marketing
Weave

Kortney Osborne is a passionate marketing executive with experience in building world-class unicorns. She is currently VP of Marketing at Weave where she leads Demand Gen, Creative, Communications, Events, Content, Marketing Operations, Affiliate Marketing and other areas across the company. Prior to Weave, she worked at Qualtrics where she was a founding member of the marketing team. At Qualtrics, she built and oversaw the global marketing campaigns and events teams, including the Qualtrics annual event, helping create moments that helped lend the company to an $8B acquisition.

Kortney is lover of food, travel, her three children and Oprah (not necessarily in that order). She is a board member for the Women’s Success Center at Utah Valley University and enjoys mentoring and supporting women through their educational and professional pursuits. She also enjoys stand-up comedy and is a forever Hoya.

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WHAT YOU WILL LEARN
  • How defining a clear audience will increase your marketing impact
  • What to ask your customers to increase your marketing impact
  • How to choose and minimize your top marketing channels
  • How to create a framework for your effort to avoid burnout
Johny Wudel
TOOLS FOR INNOVATING ON THE CUSTOMER EXPERIENCE
Johny Wudel     VP of Product
Weave

Johny Wudel is the VP of Product at Weave. His background includes product development and customer experience in tech and other industries, including food & beverage and non-profit. He has run a small business and has also worked with various Fortune 500 companies, including Google, Burger King, T-Mobile, and Under Armour. He has an undergraduate degree from BYU and an MBA from Harvard Business School.

WHAT YOU WILL LEARN
  • How to discover customer needs
  • How to create a solution that fulfills customer needs
  • Your product is not what you sell – it’s the customer experience you create
  • Using technology to create a great customer experience

About Weave

From the first phone call to the final payment, Weave’s unique integration of hardware and software solutions help businesses grow, retain and communicate across the entire customer journey.

 
 

Weave’s mission is to bring local businesses and the people they serve closer together. We do this by modernizing the way businesses interact with their customers, unifying their data and all channels of communication onto one smart platform.

CE Credit