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Healthcare providers are faced with a difficult problem because of differing viruses. They need to continue to offer essential services to their patients while meeting the constantly fluctuating regulations and standards created by our society’s concern about viruses. One of the main ways to reduce the spread of disease is social distancing. So, how can Read More...

Recent events have created a new normal for businesses across the country and around the world. Covid-19 has changed the way owners manage their businesses and altered the expectations and preferences of consumers. One of the main adjustments businesses are making is a transition to more remote work. As optometry practices deal with the demand Read More...

Veterinarians are incredibly busy people. Along with their duties as practitioners, they’re frequently small business owners that have to tend to the day-to-day demands of managing an organization. Vets in more rural areas also choose to travel to take care of animals that can’t easily be transported to their clinic. In short, vets are constantly Read More...

Optometry practices see a lot of patients. There’s a constant cycling through of new customers looking for their first set of lenses, people hoping to update their prescriptions, and clients moving on to other offices or getting their vision permanently corrected with lasik surgery. This state of flux makes it difficult to maintain effective communication Read More...

When Will was 17 he took a young girl on a date to go rock climbing. In the true nature of a 17-year-old, Will decided to climb a rock face without a rope to show off to his date. It was a 50-foot face, and Will fell. He broke both arms and both legs– for Read More...

Growth is an area of emphasis for businesses of all sizes. Growth can be either quantitative or qualitative in nature. Some dental offices are looking to open new offices and discover new markets, while others are hoping to stay local and grow by constantly improving their processes and services. No matter the type of growth Read More...

The ideal for most veterinarians would be something out of Dr. Doolittle: talking with the animals. While vets and their staff usually have an uncanny ability to understand and even communicate with the animals they serve on a daily basis, they still have to coordinate their visits with human owners. And humans, like it or Read More...

Customer service is central to everything a business does. That’s especially true for small businesses, who can’t afford to alienate their customers with dismissive or neglectful service. The incentive to maintain customer loyalty with top-notch customer service at a local level is part of what endears small businesses to many of us. Though lots of Read More...

Although optometrists primarily focus their day-to-day attention on the visual, it’s still important that their patients hear from them. Setting up an optimized phone system keeps the goings-on in your office from falling on deaf ears. Optometry patients need to be heard by your office before they’re ever seen stepping through the front door. Because Read More...

At Weave, we consider calls, texts, and emails essential parts of an integrated communication network. Each method of contacting patients has its own merits. While many practices have already embraced calls and texts as absolute necessities for optimized communication, some have yet to understand the power of email marketing. The majority of consumers now say Read More...

Every day, businesses miss out on opportunities to connect with current and potential customers. Opportunity cost is a natural part of running a business. If your business is staying busy, you’re going to have to prioritize specific tasks and conversations over others. There are, however, ways to reduce missed opportunities without sacrificing your office’s productivity. Read More...

One of the primary benefits of modern communication tools is that they allow small businesses to personalize their customer messages. In the past, these messages could be personalized, but with much less efficiency than the messaging created by newer communication methods. Moving on from traditional phone calls, notes, mailers, and newsletters lets businesses engage their Read More...