Free Resource Library

Email is one of the first and most popular forms of communication to be developed on the internet. Along with tools like chat rooms and message boards, emailing has shown people how quickly and effectively they can communicate in cyberspace. Social media has introduced newer and more novel lines of communication to the general public, Read More...

Emailing has been a widely accepted form of communication in our culture for a few decades now. Though the vast majority of people use email on a regular basis, it’s not commonly thought of as a marketing tool. In recent years, however, businesses have started to unleash the potential of emailing in their marketing strategies. Read More...

Online reviews are central to any future-oriented marketing strategy. Some of our previous blog posts have discussed the benefits of collecting online reviews. Among the reasons reviews benefit businesses of all sizes is the notable increase of online presence created by improving search engine rankings. The more positive reviews a business can gather on popular Read More...

One of the keys to success at Weave is ensuring that our complete business toolbox benefits three different groups simultaneously: business owners, their employees, and their customers. We understand that, much like good communication networks, successful businesses are fully integrated. They bring together all their disparate parts to yield positive gains for bosses, workers, and Read More...

Online reviews are a fundamental part of business marketing today. Review sites such as Google or Facebook support consumer decision-making in industries as diverse as hospitality, auto maintenance, and healthcare. In fact, 9 out of 10 people check online reviews before choosing a business, which makes business review management all the more important, (to see Read More...

Beyond providing people with quality products and services, businesses are profit-making ventures. Payments are the lifeblood of business, allowing organizations to improve and expand their operations. Though businesses are almost always intent on collecting payments, many don’t realize that the way they collect payments has a profound impact on the rest of their operations. Weave Read More...

Online review sites have become wildly popular over the last twenty-five years. As internet use has gone from a tool for only the most computer-literate to a convenience for anyone with a smartphone, online reviews have grown in their influence over consumers across the world. It’s now hard to imagine frequenting a new business without Read More...

Online review platforms have become a resource for millions of consumers over the last twenty years. Increasingly, people look at and rely on these platforms before making a purchase or financial decision. In fact, 95% of customers now read online reviews prior to buying a product or service. These review platforms, which include sites like Read More...

Recent years have seen the extensive development of online review sites and forums. Customer reviews were once only shared by word-of-mouth or in print, such as newspapers, magazines, and pamphlets. The internet has led to a further democratization of customer reviews, allowing consumers to share their opinions at will. Sites like Google, Facebook, and Yelp Read More...

Payment processing is the lifeblood of any business. Most people don’t think about the inherent complexity of charging a credit card or billing a customer. But without an efficient way of processing payments, businesses large and small wouldn’t be able to function. COVID-19 is transforming how, when, and where businesses operate in the short term. Read More...

Small business owners and customers share one common objective– to exchange something of value for something else of similar value. But despite this common objective, conflict of interest can arise over payment options, thereby putting the performance of your business at risk. Since the success of your business depends heavily on customer satisfaction, the challenge Read More...

Most people are familiar with online reviews. Consumers use them to make decisions on a daily basis. Research shows that in today’s economy 95% of shoppers rely on these reviews.¹ Despite the huge popularity of online reviews, many small- and medium-sized businesses fail to see how online reviews can help their business succeed. At Weave, Read More...