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Optometry Articles (page 11)

With businesses operating in a back-to-normal mode across the country and around the world, it’s time to take a look at how to handle our new reality. Coronavirus has changed how some consumers think and act in public and the job of businesses is to meet the new expectations of these customers, along with conforming Read More...

Businesses are gradually reopening after the sudden lockdown measures taken in response to the COVID-19 pandemic. Whether your business changed its practices, reduced its hours, or closed entirely due to coronavirus, you’re now faced with the task of communicating with customers about new hours and protocols as regulations are loosened. A major part of recovering Read More...

It’s an inevitability that some patients will fall through the cracks, go by the wayside, or be forgotten. As your practice grows, it’s hard to keep up with every individual who visits your office. Losing track of customers is a natural outcome of running a successful practice, but reactivating patients is a critical component for Read More...

Marketing experts are discovering how powerful a tool emailing can be for scaling businesses of all sizes. By some estimates, businesses generate $38 for every $1 spent on marketing¹, which means it yields a staggering 3,800% return on investment. Emailing is one of the most effective forms of marketing available on the market. Some businesses Read More...

The tech company aims to provide relief for professionals with free CE Credit, Accessible Immediately LEHI, UTAH, May 13, 2020 — Weave, the complete business toolbox and one of the fastest-growing companies in tech, today announced free CE credit for all optometry professionals accessible immediately. The announcement comes at an important juncture as Read More...

This month, many governments are beginning to loosen some of the regulations they implemented in March in response to the outbreak of coronavirus. While the particulars of how these regulations will gradually change is still somewhat unclear, it’s time for businesses to gear up for a more active economy. Everyone’s been impacted by COVID-19, and Read More...

The last few months have been a whirlwind of change for almost everyone on the planet. The outbreak of COVID-19 has shut down huge segments of the economy in countries around the world, and most businesses have dealt with significant alterations to their operations. As businesses, economies, and other organizations prepare to open up in Read More...

Email is one of the first and most popular forms of communication to be developed on the internet. Along with tools like chat rooms and message boards, emailing has shown people how quickly and effectively they can communicate in cyberspace. Social media has introduced newer and more novel lines of communication to the general public, Read More...

Emailing has been a widely accepted form of communication in our culture for a few decades now. Though the vast majority of people use email on a regular basis, it’s not commonly thought of as a marketing tool. In recent years, however, businesses have started to unleash the potential of emailing in their marketing strategies. Read More...

One of the keys to success at Weave is ensuring that our complete business toolbox benefits three different groups simultaneously: business owners, their employees, and their customers. We understand that, much like good communication networks, successful businesses are fully integrated. They bring together all their disparate parts to yield positive gains for bosses, workers, and Read More...

The way consumers review businesses has changed drastically over the last 20 years. In the 20th century, customers complimented, criticized, and discussed the merits of different businesses through analog media. People met up to talk about businesses in public places, wrote their opinions in newspapers and magazines, and shared advice directly with business owners. In Read More...