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Getting customers to make and keep appointments is vital to any business that operates on an appointment basis. Broken appointments lead to downtime and decreased productivity. So what do you do to help your customers keep their appointments? You send them reminders. You remind them several times, and often through several different methods (email, text Read More...

No-shows and missed appointments not only cost your practice revenue, but they also add to the workload and frustration of your office staff. Patients that don’t make it to their appointments end up delaying care, which can negatively impact their overall health and treatment outcomes. While there are numerous reasons that patients miss appointments, including Read More...

Google reviews can be one of your business’s most valuable assets. According to a survey by Yeah Local, 91% of people read online reviews before deciding to contact a company. Because Google reviews are so prominently displayed, many potential customers are turning here first. However, if you only have a handful of reviews, you’re going Read More...

Have you heard the saying, “What happens on the Internet, stays on the Internet”? It sounds scary, and it’s enough to make most reasonable people think twice about what to post and what to share online. As a business owner, you already know not to get caught on camera yelling at the referee at your Read More...

As a dentist or medical practitioner, schedule management is imperative. If you had the power to see which of your patients were going to make it to their appointment, and which ones weren’t, your production and profitability would skyrocket. You could fill every appointment, every day, and drastically boost profitability. This is the reason that Read More...

If you are a small business owner, there is a very high likelihood that someone has told you about the value of getting Google Reviews from customers. The person who told you this is right. There is significant value in getting Google Reviews. What they most likely didn’t tell you (probably because they didn’t know) Read More...

As a dentist, medical practitioner, or other health professional you are definitely out of the norm if practice growth is not something that you think about on a daily basis. When we talk about practice growth, it is important to clarify that successful practice growth can look different to different doctors. For some, practice growth Read More...

It’s no secret that texting is one of the most popular forms of personal and business communication today. But did you know how prominent it is in healthcare? For instance, a recent survey revealed that almost 80 percent of respondents preferred to receive a text from their healthcare provider to be reminded about an upcoming Read More...

Let’s face it: patients don’t refer your practice to their friends because a teeth cleaning is so wonderfully thorough or because an eye exam is so stellar. In fact, you’ve probably never heard a patient proclaim, “What a fantastic teeth cleaning!” as they high-five you and your team on their way out the door. Although you Read More...

For some, texting may still conjure up the image of a teenage girl sending emojis to her circle of friends, rather than a patient communicating with a healthcare provider or an executive communicating new idea to his colleagues. Almost everyone uses text messaging as a means of communication these days, whether socially or for business. Read More...

Millennials can be hard to understand. Defined as those born between 1982 and 2002, they’ve grown up in a very different world than the rest of us—a world dominated by the internet. You’ve probably seen Millennials do all kinds of quirky things: they can spend hours together in the same room without ever looking up from Read More...

Tell me if you’ve heard this one before: A mom, desperately trying to get ahold of her kid, calls and calls and calls to no avail. Moments later her phone lights up as it begins to vibrate—it’s her child! But it’s not the sound of their voice but a text message. A TEXT MESSAGE! Someone Read More...