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Relationship Building Articles (page 15)
Most people are familiar with online reviews. Consumers use them to make decisions on a daily basis. Research shows that in today’s economy 95% of shoppers rely on these reviews.¹ Despite the huge popularity of online reviews, many small- and medium-sized businesses fail to see how online reviews can help their business succeed. At Weave, Read More...
The way consumers review businesses has changed drastically over the last 20 years. In the 20th century, customers complimented, criticized, and discussed the merits of different businesses through analog media. People met up to talk about businesses in public places, wrote their opinions in newspapers and magazines, and shared advice directly with business owners. In Read More...
How many forms of payment do you accept? Are you taking the right ones? According to an independent market research study commissioned by Weave, only 16% of small businesses offer more than three forms of payment. Yet, this same study found that when companies give their customers more ways to pay, their revenue increased by Read More...
You can think of VoIP applications in a couple of different ways… On the one hand, there are VoIP applications that allow you to make and receive phone and video calls over the Internet as well as transmit data. Skype, FaceTime, WhatsApp, Zoom, and Google Hangouts are all examples of VoIP applications that small businesses Read More...
In today’s marketplace, small businesses face numerous challenges. These challenges include problems as wide-ranging as client dependence, founder dependence, constant fatigue, money management, and the age-old issue of quality versus growth. Factor in the difficulty of surviving in an economy full of well-established companies and multinational corporations and it’s no wonder so many small businesses Read More...
If you don’t have a lot (or any) reviews, it can be intimidating to get the process underway. You might not know the best way to ask for customer reviews, or you might be nervous about rejection. The good news is that 70 percent of people will leave a review for a business if they’re Read More...
Online reviews aren’t just about your star-rating. It’s tempting to focus solely on growing the number of reviews we have on our profiles and doing whatever it takes to ensure that they’re overwhelmingly positive. Savvy business owners, however, know that reviews are also a valuable tool that can enhance the relationship they have with their Read More...
Forget the concept of less is more. When it comes to online reviews for your business, the more you have, the better. Consider these statistics: 92% of customers read online reviews, and people are more likely to want to do business with you if you have a lot of positive reviews. Over 80% put as Read More...
No matter how good you are at what you do or how closely you try to manage reviews, a negative review is bound to rear its ugly head at some point in your career. So, what do you do when someone writes something scathing about you or your business? Do you: Ignore it and hope Read More...
Managing your online reputation can seem like a full-time job. Who knew that monitoring review sites like a hawk, Googling yourself monthly, and following a bunch of hashtags would be something you had to worry about? You’re a dentist, not a social media or Internet guru. But, you also know that your online reputation is Read More...
Do you know what you provide for your patients? Before you answer something like, “oral hygiene” or “clear vision,” first consider this quote by economist, Theodore Levitt: “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.” Marketers across the globe have shared this quote over the years to encompass hammers, beds, Read More...
Even though about 97% of Americans have a mobile phone, when you look at the senior demographic, that number is far less.¹ If you plan on sending reminder messages to elderly patients, you can’t assume that your patients have a cell phone. And, even if they do own one, they might not be keen to Read More...