If you are a small or local business, you might be wondering how to make your advertising dollars matter. How can you stand out from the competition and get in front of your audience without spending a small fortune? It’s unlikely that you have a multimillion-dollar advertising budget, so we’ll share our top […]
Technology has changed rapidly in the 21st century. In particular, widespread use of the internet has altered the way humans think, communicate, and live. The way we access the internet has changed too; we’ve moved from bulky desktops and heavy laptops to sleek tablets and sophisticated smartphones. Smartphones and other cellular devices are everywhere. […]
Depending on the source, studies show that it can be 5 to 25 times more expensive to acquire a new customer than to keep an existing one. In the healthcare field where lifetime patient value can be several thousand dollars, this figure is most likely at the high end of that range. Customer […]
Customer service isn’t just about solving problems. It’s also meant to nurture relationships and enhance customer experience. If you put yourself in their shoes, then you know that being stuck on hold waiting for help or having to take time out of the day to reach out to an office to resolve an issue […]
Looking for a way to reach your clients that ensures they’ll see your message? Have you tried text messages yet? Email open rates are falling fast, and calling clients on the phone can be an unwelcome interruption in their day. Today, over 79% of Americans own a smartphone, and the average user checks their […]
Do you know what people use their smartphones for the most? Spoiler alert: it’s not social media, games, or checking the Internet. The number one feature people use on their phones more than anything else is texting. Up until now, you might not have considered the idea of using text messages or SMS […]
How does your team communicate with each other in the office? Do they shout across the lobby? Do they walk back and forth between the front and back office? Or do they send each other emails or text messages hoping that the recipient sees it in a timely manner? Tony Robbins, said: “The quality […]
You’ve probably heard these stats before: 9 out of 10 customers read online reviews before making a buying decision. Nearly 80% of customers trust online reviews as much as they trust a personal recommendation from a friend. 73% of customers say that online reviews make them trust a business more. You already know […]
Did you know that 90% of customers read online reviews before visiting a business? Not only that, but most of them trust and value these third-party opinions as much as if they were a personal recommendation from a friend. While reviews are a valuable tool for building your reputation and establishing trust in your […]
You might have heard the story about a young girl who came home from school to find her mom cutting the ends off of the pot roast prior to cooking it. When the girl asked her mom why she cut the ends off, her mom responded that she didn’t know why– it was just the […]