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Effective Management Articles (page 28)

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Sep 20, 2021
Optometry: Staffing Shortages in Healthcare

Labor shortages continue to affect the healthcare industry. Without proper staffing, optometry practices and other healthcare organizations put patients at risk of not receiving the care they need in their most vulnerable times. Below, we discuss the reasons behind this severe staffing shortage and a few practical solutions that organizations can implement to reduce staffing Read More...

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Sep 16, 2021
HVAC Technicians: Why Add a Business Line to Your Cell Phone?

Are you an HVAC technician? If so, how do you communicate with customers while traveling between jobs? If the answer is through your personal cell phone number, a serious reconsideration of your communication methods is in order. While calling customers straight from your cell phone may be convenient, doing so creates a severe imbalance between Read More...

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Sep 16, 2021
11 HVAC Digital Marketing Tips to Get Repeat Customers

Owning an HVAC business can be highly profitable and rewarding. However, it also includes many day-to-day tasks that you never imagined would take up so much of your time — such as marketing. Marketing is an essential aspect of running any business, be it an HVAC business or another local company type. Keeping up with Read More...

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Sep 15, 2021
What Is a Softphone and Why Should You Use It?

The times of traditional telephone communication are coming to an end, so most businesses have already switched to calls over the Internet. A softphone is a software-based phone system that enables users to make and receive calls over the Internet using a computer, smartphone, or tablet, eliminating the need for traditional phone hardware. It offers Read More...

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Sep 14, 2021
Electrical Marketing: 17 Strategies and Solutions to Grow Your Business

Electrical marketing for local electricians is one of the most effective ways to grow your business. Since 58% of shoppers do an online search before booking an appointment with an electrical company, having a strong online presence is a key component of any electrical marketing plan. However, you may not have the budget or resources Read More...

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Sep 14, 2021
What Is VoIP Phone Service and How It Works

A VoIP phone service is an internet-based phone service that provides voice and video communication over the internet. This means that it does not require a traditional telephone line to make or receive calls, like many other types of phone services do. VoIP phones can be used with any computer or smartphone. The quality varies Read More...

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Sep 8, 2021
3 Decisions to Create Resilience In a Tough Profession

Dale Murphy, a retired professional baseball player, spoke on resiliency at Weave’s 2020 Business Growth Summit. Murphy played in Major League Baseball for 19 years, with his greatest success coming as a member of the Atlanta Braves. Drafted fifth in the 1974 MLB draft, Murphy went on to win back-to-back National League MVP awards in Read More...

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Jun 16, 2021
Veterinary Clinic Damage Control: How to Manage the Unthinkable

Accidents and emergencies are an unfortunate possibility for every small business. The effects of human and environmental catastrophes can devastate businesses just as they’re getting off the ground. Luckily, there are ways to prepare your business for the unthinkable. Adopting the right communication platform is one such way. A Weave user, Angel Mejia, recently wrote Read More...

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Jun 11, 2021
Best Selling Author- Lindsey Stirling on Cultivating Authenticity & Connection

Weave interviewed performer Lindsey Stirling¹ about how she’s cultivated authenticity and connected with her audience over the course of her career. Lindsey is a violinist, dancer, and artist with 13 million YouTube followers, 4 million Facebook followers, and 1.5 million Instagram followers. Her other accolades include being a New York Times bestseller² and runner up Read More...

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Jun 11, 2021
Business Growth: 5 Step Roadmap by Multi-Million Dollar Start-up CEO

Rachel Nilsson is the founder and CEO of Rags,¹ a clothing company that combines function, fashion, and fitness to make rompers and other outfits for children. Rachel’s presentation at the 2020 Business Growth Summit explains how to grow your customer base and retain the majority of your customers. Rachel’s business started as a handmade hobby Read More...

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Jun 3, 2021
How to Create a Delightful Workplace: A Therapist’s Perspective

About the speaker At the 2020 Business Growth Summit, we brought in Kristy Gaisford, an individual and relationship therapist, to discuss how to build a healthy company culture. Kristy has a master’s degree in social work from Columbia University and owns a private practice in Salt Lake City. Kristy is certified in Relational Life Therapy, Read More...

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Jun 3, 2021
4 Marketing Leaders Share Mind Blowing Tips on What Works

Last year’s Business Growth Summit featured a panel of marketing experts interviewed by marketing leader Jen Gray. The conversation covers all things marketing, including vital channels, scalability, customer engagement, content ideas, and campaign testing. At the time, PJ Howland was the VP of Industry Insights at 97th Floor, where he specialized in content marketing and Read More...