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X (formerly Twitter) has over 300 million users, and it’s still growing.¹ Most major brands take advantage of X to get exposure through viral tweets, hashtags, and influencers. Even small businesses can benefit from spreading the word about their brand on Twitter because it requires little to no social media marketing budget to increase brand Read More...

Running a dental office is no small feat, requiring a unique blend of skills and attributes. In a panel webinar featuring office managers Debbie Evans, Practice Administrator, and Vice President of Wainwright and Russell DDS, and Teresa Spence, Practice Administrator for Amelia Dental Group, the focus was on identifying the key skills needed for dental Read More...

In today’s business world, the collection and analysis of data is becoming more prevalent with each passing year. Data analysis isn’t just for large corporations; it can also help optimize small businesses and local healthcare practices. Dental practices that are trying to increase their treatments should consider using Weave Practice Analytics. Analytics provides dentists with Read More...

Is your business overwhelmed with incoming phone calls? Congratulations—high call volume often indicates that a business is booming. However, managing an influx of calls while dedicating an appropriate amount of time to each caller can be challenging. If you’re struggling with high call volume, there are solutions you can adopt to redirect callers to other Read More...

As an aesthetic clinic or medical spa owner, you’re probably no stranger to long days packed with hard work. But what if you could make your workday a little bit easier? With the help of integrated aesthetics software, you can do just that. With so much practice management software out there, how can your medical spa choose Read More...

Once the stuff of science fiction, artificial intelligence (AI) is real, and it’s here to stay. AI tools like natural language processing (NLP) and machine learning (ML) can help doctors make treatment decisions and uncover small health problems before they turn into difficult-to-treat chronic conditions. But AI is still a fairly young technology, which means Read More...

Mobile phones have come a long way since the bulky, brick-like devices they originated as. Gen Z members watching 1987’s Wall Street would be hard-pressed to recognize the device held by Michael Douglass on the beach in that one iconic scene as a telephone, much less a fully functional cellphone. Nowadays, every single one of Read More...

Is your business looking for a fresh way to connect with customers or patients? Bulk texting — sending text messages to an entire group of customers at once — is a booming content marketing trend in 2023.  Text message marketing offers many benefits for your company, but you should approach this marketing channel thoughtfully to Read More...

Looking to bring more patients into your cosmetic surgery practice? We’ve compiled a list of 14 marketing ideas that have the potential to bring in a flood of your ideal patients. These strategies are based on what’s currently working for plastic surgery clinics across the nation. The tips in this guide are neither generic nor Read More...

Are you still using paper forms at your physical therapy clinic? Physical therapy intake forms are vital tools for collecting patient information, so a simple, convenient solution is best for getting correct medical data from your patients. With digital forms, acquiring, storing, and transferring patient data is much more efficient, and new patients have a Read More...

Patient engagement and patient experience are essential factors in providing high-quality patient care, and understanding their definitions and differences will help you develop effective strategies for accomplishing your practice goals.  This article compares patient engagement vs. patient experience to show how you can measure and improve both, leading to more satisfied and engaged patients. By Read More...

Are you looking for ways to get more patients coming through your clinic’s doors? Orthopedic marketing, including strategies like traditional and digital advertising, social media, and search engine optimization, can significantly boost your practice’s visibility to your target audience.  In this article, we’ll provide 15 effective orthopedic marketing ideas you can use to take your Read More...