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How Do You Market an Ophthalmologist? No matter how great your ophthalmology practice is, you cannot succeed without bringing in new patients consistently. Ophthalmology marketing is challenging because your target audience is not just shopping for fun. Instead, prospects are searching for eye care professionals who can adequately treat their needs, whether it’s cataract surgery, Read More...

Facebook has over two billion active users, and your potential customers are among them! If you haven’t created a Facebook business page, you’re missing out on a highly effective marketing strategy that doesn’t necessarily require spending money to gain traction. When someone Googles your business, in addition to your Google My Business page, your Facebook Read More...

The language of social media and social media marketing can sometimes be a little challenging for those who don’t have much experience in these fields. At the same time, it is essential to know all the ins and outs of social media marketing strategies to find and implement the best course of action for your Read More...

Spring is the time of new beginnings. With Spring comes the start of outdoor track, the baseball season, Oral Cancer Awareness Month, and National Family Wellness Month – all these make great online marketing opportunities. Dental offices can take advantage of them, too. Here are a few spring marketing ideas for dental offices that you Read More...

A dental clinic can utilize the latest technological advances to help manage its office, but a small business can suffer from a lack of clients and cash inflow. The problem can lie in essential factors such as weak customer service, long average waiting time, bad appointment planning, and poor marketing strategy. While every issue can Read More...

When looking for a clinic, a patient tends to check Google reviews, your website, and your Facebook page. Facebook is one of the platforms where, if used efficiently, you can attract new patients, run marketing campaigns, and post the latest promotions. There are 2.9 billion active Facebook users, which means this social media holds a Read More...

The one true basis of every good marketing campaign is to be where your clients are. To be heard and noticed, you have to be present. Social media plays a vital role in the communication between brands and their customers. That is why crafting an effective social media marketing strategy is important for every business Read More...

If you’re an orthodontist, you know the importance of maintaining a strong online presence. With so much competition in the field, it’s essential to use SEO tactics to set yourself apart from the pack. In this article, we’ll discuss some practical ways to improve your orthodontic SEO and drive traffic to your orthodontic website. Like Read More...

Looking for a surefire way to get people to buy your products? A customer testimonial is a powerful tool every marketer should have in their arsenal. This post will present ten different customer reference examples that you can use on your website. More specifically, we’ll cover testimonial examples, including: Quotes Social media posts Case studies Read More...

Facebook is a great place to get recommendations from your friends. Whether you’re looking for new experiences or businesses, chances are someone on your Facebook friends list can recommend something great. You can also recommend your favorite places and experiences to other people. Using check-ins, likes, ratings, and reviews, you can let your friends and Read More...

Medical practices intent on growth and expansion are always looking for ways to increase their patient volume. The traditional approach to adding more patients is providing the highest quality healthcare possible, then relying on word-of-mouth advertising. This approach rightfully puts emphasis on outcomes for your patients. However, there are ways for medical practices to increase Read More...

If you are a small business owner, implementing an effective marketing strategy is essential to your business’s success. In today’s competitive industry, simply running a business with high-quality products and services is no longer enough to remain profitable. Instead, you must take the initiative to improve brand awareness and persuade potential customers to utilize your Read More...