Does your veterinary hospital or practice provide clients with pet health awareness and training? Pet owners may not be knowledgeable of the latest news about animal health for cats or dogs.
As a veterinary partner, you should include pet care information through your veterinary information network to dog and cat owners who are clients at your practice.
Why Client Education Is Essential in Veterinary Medicine
Many pet owners have never been to a veterinary practice or only visit when a pet’s health deteriorates. They are likely not familiar with veterinary medical terminology. As such, it falls on the professionals at your veterinary practice to ensure that your clients understand relevant topics for pet patient care in your office and at home.
With proper veterinary client education, you and your patients’ pet owners can discuss important information about each pet’s medical history. You can also help them understand critical home care instructions. Your interactions with a pet owner should include:
• Client education
• Patient history
• Medical instruction and compliance
What Is CSR in Veterinary?
CSR stands for “client service representative,” and many veterinarians are turning to digital CSR services as part of their veterinary information network to support their pet care practice.
Whether a person or a digital service, a CSR can help your veterinary professionals and clients:
• Book appointments
• Streamline processes
• Support distressed owners
• Avoid bad advice from “Dr. Google”
• Reorder or fill medication prescriptions
Ideas for Veterinary Client Education Handouts
Client education and recommendations to maintain their pet’s health can help owners protect their pets at home, reducing the need for emergency patient care.
If pet parents have concerns about their pet’s health, they might look for advice online and find bad information. Become the trusted resource for your dog and cat owners on topics ranging from disease to pet dental care.
You can get client education materials from many veterinary organizations like the American Animal Hospital Association or medication manufacturers for additional information about the disease or condition that their products treat.
With an automated client service system, you can send owners an educational resource like the options below to answer a question about caring for their cats or dogs. You can also use the internal functions of the system to share training materials with your veterinary team. You can also post information as blog pages on your website.
AAHA Diabetes Client Handout
Veterinarians in your practice can distribute information about disease management for diabetes in pets to clients who need more information about the disease with these resources from the American Animal Hospital Association.
Small Animal Practice Client Handouts PDF
Get over 450 pet health care information handouts from Elsevier Evolve that your veterinary team can send to any pet owner with a question about how your practice treats their pets.
Canine Diabetes Client Handout
If one of your pets uses specific medications, you may also send additional compliance and instruction information to your clients from the manufacturer. Your veterinary medicine manufacturer can also help make recommendations for disease management in addition to using their prescriptions. For example, Vetsulin® demonstrates to clients how to use their products and manage their pet’s diabetes.
Veterinary Client Education Posters
You can also distribute printable pet health awareness materials online or print them yourself to post at your veterinary hospital. The American Veterinary Medical Association offers these client posters and handouts about everything from new puppy and kitten socialization to dental care for pets and more.
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Veterinary Client Education Videos
The veterinary professionals at your practice can use your CSR system to share the latest news clips about advances in animal health science and technology related to a disease that affects their pets.
For example, if one of your clients inquires about getting a new puppy or kitten, you can send this guide about hookworms from the Companion Animal Parasite Council. Remind them of the importance of getting a pet health checkup for new pets to avoid a parasite or disease spreading to other pets.
Veterinary Standards of Care Explained
As a veterinary partner, you need your clients to understand your commitment to maintaining pet health for each of their pets. “Dr. Google” is not as certified as you and your team to provide adequate expertise across different species of small animal pets.
When your clients need emergency healthcare for their furry family members, they need to know you’re their top option for pet health services in the surrounding area. Maintaining a level of communication about your services and availability with your pet owners can help you provide top-quality healthcare for every cat, dog, or guinea pig that walks through your door.
To learn more about improving service quality, you might want to download this free Ebook.
The Four Branches of Veterinary Ethics, Broken Down
As part of your goal to educate your patient parents on pet health and disease, ensure that they understand the four branches of ethics that veterinarians follow, including:
- Descriptive ethics such as the Veterinarian’s Oath
- Official ethics as outlined by veterinary organizations like the American Veterinary Medical Association or the American Association of Veterinary Medical Colleges
- Administrative ethics according to regulatory government offices
- Normative ethics of the self and practice as each veterinarian determines to be morally correct
3 Additional Professional Veterinary Resources
Your veterinary office should be able to provide resources to any person seeking information about pet health or disease for small animal species. Here are some additional resources you can share through your CSR education portal:
- The National Center for Veterinary Parasitology offers several videos about parasites in action.
- The Companion Animal Parasite Council website features a helpful parasite prevalence map for dog and cat companion animals.
- The American Veterinary Medical Association has an assortment of informational pieces for pet parents.
While most veterinarians are extremely knowledgeable about pet health, they may know less about the tools for running their business effectively. See our FAQ below for the answers to your questions!
What are some vet clinic logo ideas?
For small animal clinics, balance iconic shapes like a cat or dog with symbols like a heart or medical plus sign. Don’t forget to tie the logo into your name! “Wagging Tails Clinic” should clearly show animals with tails in the logo.
If you’re a veterinarian looking for new ways to keep pet parents informed about the latest in veterinary science and pet healthcare, you need a digital CSR. Your system can also feature internal controls to maintain communication about new advances with your colleagues and pet parents.
At Weave, we help veterinary practices streamline their operations and communications with our multi-service CSR platform. We offer missed call texts, online scheduling, automated appointment confirmation, and more! Watch a demo or call us today at 866-308-2039 to see how we can enhance your veterinary client education and office communications.