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Facebook is an online social media platform that millions of people use every day. That makes it ideal for building a positive company image, expanding the customer pool, and improving your online presence among competitors. It is a platform that helps you manage your interaction with customers, send them short answers, and target your audience Read More...

This is the first article in our three-part Marketing for Doctors series. Links to the other articles are at the bottom of this page. A hundred years ago, most towns only had one or two medical practices that provided treatment to everyone in the area. Today, however, patients have access to numerous specialized healthcare options Read More...

Millennial and Gen Z consumers are raising the digital bar on home services pros, creating new opportunities and challenges for HVAC, plumbing and electrical small businesses, a new survey from Weave finds. While some things stay the same — overwhelmingly, 73% of respondents prefer using locally-owned home service businesses compared to franchises or national chains Read More...

When the phone rings at your business, that’s usually a great indicator that your product or service is in demand and your customers are trying to reach you. But what happens if there’s no one there to pick up the phone, or your employees are all tied up on other calls? According to a recent Read More...

Is your podiatry practice falling behind other practices in your area? If so, digital marketing could be the solution. Digital marketing is the process of engaging current and potential patients through digital technologies, such as smartphones and computers. Implementing digital marketing strategies for your podiatry practice is essential to staying competitive with other practices in Read More...

According to a June 2021 American Dental Association study, more than 80% of dentists looking to hire hygienists and assistants found the process very challenging or extremely challenging.¹ The healthcare industry as a whole struggled to fill staffing needs as nationwide employment shortages plagued these essential organizations. Recent pandemic hits created dental staffing issues such Read More...

Since the first wave of the SARS-CoV-2 virus – better known as COVID-19 –swept the nation in March 2020, the pandemic has had a profound effect not only on the nation’s health but also on its economy leaving hospitals and clinics struggling to stay afloat.¹ Eighteen months in, one of the most pressing challenges hospitals Read More...

Small businesses face an ever-increasing array of challenges. Having the right tools to acquire, retain, and delight customers is just one of the many things business owners have to think about, but it’s arguably one of the most important. No matter how good your product or service is, if you’re unable to communicate with customers Read More...

As many medical practices began to lift restrictions and return to their pre-COVID patient protocols this summer, Weave fielded a survey of over 1,400 patients and providers to understand how patient expectations had changed during the pandemic. That study found that a new patient boom, staffing shortages, and changing client expectations would challenge small healthcare Read More...

Did you know that 60% of people ¹ report that being on hold for too long is the number reason they have a terrible experience with a company’s customer service department? Another top complaint, according to a recent report ² on communication trends, is having the same conversation with multiple customer service representatives. If you’ve Read More...

The onset of the COVID-19 pandemic in 2020 changed virtually every aspect of life as we know it. Employees went home, businesses closed down, schools shut their doors, and families found themselves staring at the same four walls day after day. As the stress, uncertainty, and anxiety surrounding the COVID-19 pandemic mounted, more people turned Read More...

You might be surprised to hear that customers still call businesses. Despite social media, email, and live chat via the Internet, most people still interact with companies over the phone. In fact, 42% of the population reaches out to a business via the telephone at least once a week.¹ And, 65% of people say that Read More...