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There are many ways a dental office can become successful, but there is one thing that all successful offices have in common; successful dental offices have great patient treatment acceptance. You can’t be successful as a dental office if patients are constantly turning down treatment options or delaying care.  So why do patients turn down Read More...

There are a lot of strategies a dental office can employ to be successful, but there is one thing that all successful offices have in common; successful dental offices have great patient treatment acceptance. You can’t be successful as a dental office if patients are constantly turning down treatment options or delaying care.  Not surprisingly, Read More...

Mobile phones have come a long way since the bulky, brick-like devices they originated as. Gen Z members watching 1987’s Wall Street would be hard-pressed to recognize the device held by Michael Douglass on the beach in that one iconic scene as a telephone, much less a fully functional cellphone. Nowadays, every single one of Read More...

Looking to bring more patients into your cosmetic surgery practice? We’ve compiled a list of 14 marketing ideas that have the potential to bring in a flood of your ideal patients. These strategies are based on what’s currently working for plastic surgery clinics across the nation. The tips in this guide are neither generic nor Read More...

Social media platforms play a profound role in every business’s digital marketing strategy. Dental practices aren’t an exception to this growing trend. Whether you’re just starting your dental practice and looking for customers or you’ve run a dental office for some time now, including social media in your digital advertising is essential for building an Read More...

Patient engagement and patient experience are essential factors in providing high-quality patient care, and understanding their definitions and differences will help you develop effective strategies for accomplishing your practice goals.  This article compares patient engagement vs. patient experience to show how you can measure and improve both, leading to more satisfied and engaged patients. By Read More...

Marketing looks radically different today than it did decades ago. Digital marketing has evolved from a niche strategy to an essential part of almost every company’s approach. Websites, social media, and online advertising are now fundamental to any business strategy. With the increase in digital connectivity, the line between your business’s online reputation and its Read More...

As dentistry evolves in the 21st century, so do approaches to marketing dental practices. Prospective patients are always waiting to find the right dentist. The question for dental offices is how they’re going to get the attention of these potential patients and convert them into new patients. Marketing for dental offices has changed radically in Read More...

Handling a difficult situation that involves an angry or upset patient is a reality that most, if not all, dental professionals will face or have faced at least once in their careers.   How individuals respond and resolve the issue is just as important as the issue itself, if not more so; the approach taken Read More...

Are you searching for dental office giveaway ideas and other on-trend social media branding and marketing techniques that will help your dental practice grow and prosper? If so, you’re in the right place. In this post, our Weave team explains what you need to know about sponsoring a successful dental office giveaway, including potential benefits, Read More...

A new survey from Weave found that over a quarter of Millennials (27%) and Gen X (26%) would still prioritize spending on MedSpa cosmetic procedures over eating out at restaurants, getting their hair done at a salon, and using at-home beauty treatments.  That’s good news for an industry that’s grown significantly over the last few Read More...

Collecting statistical data on patients for marketing may not be something they taught you in your OD program, but understanding the demographics of optometrists’ client groups is critical to developing a winning marketing strategy for your independent practice. Marketing to more patients doesn’t automatically translate into more revenue. It’s the quality of your marketing that Read More...