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When looking for a clinic, a patient tends to check Google reviews, your website, and a Facebook page. Facebook is one of the platforms where, if used efficiently, you can attract new patients, run marketing campaigns, and post the latest promotions. There are 2.9 billion active Facebook users which means this social media holds a big Read More...

The one true basis of every good marketing campaign is to be where your clients are. To be heard and noticed, you have to be present. Social media plays a vital role in the communication between brands and their customers. That is why crafting an effective social media marketing strategy is important for every business Read More...

If you’re an orthodontist, you know the importance of maintaining a strong online presence. With so much competition in the field, it’s essential to use SEO tactics to set yourself apart from the pack. In this article, we’ll discuss some practical ways to improve your orthodontic SEO and drive traffic to your orthodontic website. Like Read More...

Looking for a surefire way to get people to buy your products? A customer testimonial is a powerful tool every marketer should have in their arsenal. This post will present ten different customer reference examples that you can use on your website. More specifically, we’ll cover testimonial examples, including: Quotes Social media posts Case studies Read More...

Facebook is a great place to get recommendations from your friends. Whether you’re looking for new experiences or businesses, chances are someone on your Facebook friends list can recommend something great. You can also recommend your favorite places and experiences to other people. Using check-ins, likes, ratings, and reviews, you can let your friends and Read More...

Medical practices intent on growth and expansion are always looking for ways to increase their patient volume. The traditional approach to adding more patients is providing the highest quality healthcare possible, then relying on word-of-mouth advertising. This approach rightfully puts emphasis on outcomes for your patients. However, there are ways for medical practices to increase Read More...

If you are a small business owner, implementing an effective marketing strategy is essential to your business’s success. In today’s competitive industry, simply running a business with high-quality products and services is no longer enough to remain profitable. Instead, you must take the initiative to improve brand awareness and persuade potential customers to utilize your Read More...

Passed in 2021, the No Surprises Act is a piece of legislation designed to protect consumers from surprise medical bills. While focused mainly on preventing surprise bills from larger medical providers like hospitals and emergency services, there are potential implications for smaller healthcare providers as well. The No Surprises Act went into effect on January Read More...

No matter if you own a coffee shop or provide tech solutions for clients around the world, you’ve got a lot on your plate as a small business owner. As a result, it’s critical to find ways to streamline daily processes for you and your team–including payment processing. Even so, you may not be familiar Read More...

As a small business owner, your business is probably your livelihood. Prioritizing growth within your business is essential to remaining profitable and ensuring that your small business can support you, your family, and your employees for years to come. We’ve created this guide to help you learn 11 business strategies for small businesses you can Read More...

Do you run a service-based business? Have you started sending appointment reminder messages yet? If you’re on the fence about implementing an appointment reminder strategy into your practice, or you’re not sure where to begin, read on to discover the 4 key benefits of sending SMS appointment reminder messages. We’ll also share text messaging best Read More...

The world of online reviews and the quality rating system used by various websites is quite complex and convoluted, to say the least. It is not only about consumers leaving the right feedback describing a particular service and its quality, although this is what the star rating systems and customer review platforms were designed to Read More...