Free Resource Library

Key takeaways Patient abandonment is the unilateral termination of the patient-physician relationship without proper notice or alternative care. To avoid abandonment, providers will need clear documentation, a reasonable transition time, and continuity of care. Practice owners can reduce risk and improve the patient experience by using communication systems like reminders, online scheduling, and referral workflows. Read More...

Key takeaways Launching and running a veterinary practice requires a sizable financial investment. Veterinary practice financing encompasses the funding and financial strategies required to establish, expand, and sustain a veterinary clinic. Strong financial planning improves a practice’s cash flow, supports growth, and increases long-term profitability. When your practice uses the right financing mix, you stay Read More...

Key takeaways This veterinary pricing guide helps vet practices determine how much to charge for services based on factors like cost, market, and value. A structured pricing approach helps drive profitability, support long-term growth, and build client trust, significantly impacting a practice’s overall well-being. Most small animal practices target net income margins between 10% and Read More...

The healthcare industry is evolving at a rapid pace, and medical organizations must stay on top of market trends to keep up. This often involves offering innovative products and services that attract new patients or consumers to the business. But as many as 80% of healthcare innovations fail due to market misreading, demonstrating the need Read More...

Key takeaways Focusing on a patient’s needs enhances both patient acquisition and retention. Local SEO efforts and online reviews boost your practice’s visibility and credibility. Continuously refining campaigns based on patient feedback improves results. Using privacy-safe analytics helps you gain valuable insights while maintaining trust. Tailored marketing efforts are crucial for healthcare organizations In today’s Read More...

A strong digital presence is a crucial element of attracting new patients and building a positive reputation as a healthcare practice. With medical search engine optimization (SEO), you can reach more users with your digital presence and stand out in a competitive healthcare market. SEO increases your website’s search engine rankings to drive website traffic, Read More...

Terminating a physician-patient relationship is a task that sometimes arises when a physician is no longer willing to provide care. This might occur for a range of reasons, such as the patient failing to comply with treatment or not paying their bills. However, physicians must take care to approach this process compliantly. Sending an official Read More...

Key takeaways A welcoming and comfortable waiting room can significantly improve patient satisfaction and retention. Offering entertainment and educational content helps reduce perceived wait times and keeps patients informed. Streamlining check-ins and managing patient flow can minimize wait times and improve efficiency. Personalizing the patient experience with amenities, staff engagement, and technology enhances patient comfort Read More...

Why a strong healthcare marketing plan matters An effective marketing plan for healthcare organizations can help providers acquire new patients as well as keep their current patients satisfied. Set high patient expectations through your marketing tactics and exceed them by delivering exceptional care. While there are tremendous benefits to gain, building a healthcare marketing plan Read More...

Why “difficult” encounters happen Working in healthcare can force you to deal with various difficult patient scenarios. Examples include individuals who receive bad news, make inappropriate requests, or air their grievances toward you or your staff.  According to the American Academy of Family Physicians, providers describe roughly 15% of patient encounters as difficult. These types Read More...

Gone are the days of basic magazine advertising and expensive radio ads. Today’s healthcare institutions are investing in digital-first marketing efforts so they can send personalized messages to every potential patient. As healthcare advertising transitions from conventional methods to a more sophisticated approach, patients expect tailored, accessible experiences, and your medical practice needs to deliver. Read More...

Key takeaways Your patient retention rate measures loyalty and shows areas for improvement. High retention boosts revenue and practice growth. Accurate tracking needs clear data and formulas. Follow-ups and reminders improve retention. What is a patient retention rate? As a healthcare provider, you should know how to calculate patient retention rates. This formula is essential, Read More...