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According to the American Med Spa Association, the number of medical spas in the U.S. has nearly doubled since 2018. There were just 5,431 med spas back then, compared to 10,488 med spas today. This has made it challenging for many med spas to stand out. Some have started developing creative Botox party ideas and...

Teaching a dog a new trick encourages mental stimulation, allowing it to bond with its owner. Trick training can build trust, reduce boredom, and enhance obedience. As a pet-care professional, your main goal is to foster happy, healthy relationships between your clients and their furry friends. Sometimes, this means treating medical issues, and other times,...

About 1.2 million puppies are born each day globally. This enables plenty of people to bring a puppy home. New puppy parents are often blown away by the joy their furry friend brings to their lives. However, new puppies can also present unexpected challenges. Your veterinary practice should give pet parents this ultimate puppy guide. It highlights...

Improving the dental case acceptance rate is crucial for the success of any dental practice. Case acceptance refers to the percentage of proposed dental treatment plans that patients agree to undergo. A higher case acceptance rate not only improves patient outcomes but also contributes to the financial health of the practice. Be sure to also...

In the competitive world of eye care, optometrist digital marketing strategies have become essential to attract new patients and increase revenue. Effective digital marketing for optometrists goes beyond having a website; leveraging tools like Google Reviews, patient recall systems, and automated appointment reminders can transform the way an optometry practice engages with its target audience...

All occupational therapists must regularly take continuing education courses to maintain their licensure, stay up to date on industry standards, and enhance their skills. Occupational therapy continuing education (CE) courses come in many forms, including online sessions, live webinars, in-person workshops, conference-based seminars, and more, allowing students and practitioners to stay current in ways that...

When most think about improving the patient experience, they focus on refining medical care while overlooking the importance of customer service. Customer service in healthcare is more than just phone calls; it is a vital aspect of the patient experience. When you provide good customer service, patients experience well-rounded care with access to the right...

Attracting and retaining new patients at your podiatry practice can feel overwhelming as you’re focused on tending to the health conditions of existing clients. As technology advances, your healthcare organization must adopt the latest podiatry marketing techniques to achieve long-term success. Modern patients expect convenient, tailored, and positive experiences each time they interact with your...

Does your healthcare practice struggle with no-shows, cancellations, and empty calendar slots? If so, you’re not alone. Attempting to bring new clients in while sending appointment reminders to existing customers is often a recipe for overworking your front desk staff. Automated appointment reminders give you full control of your practice’s scheduling to avoid double bookings,...

Are you ready to upgrade the operational efficiency at your ambulatory surgical center (ASC) but don’t know which solution to choose? The ambulatory surgery center software you choose directly impacts customer satisfaction, scheduling rates, revenue flows, in-office wait times, patient engagement, payment fulfillment, and more. Figuring out which solution you should select for your outpatient...

In the ever-evolving landscape of dentistry, the role of the dental office manager has experienced significant growth and transformation over the years. Once seen as simply a receptionist function, often staffed by converted dental assistants, has evolved into a strategic position overseeing the growth of the business. In the video above, Heather Colicchio, founder and...

The role of the dental office manager is vital in ensuring the continuous and efficient functioning of dental practices. In short, they keep the ship sailing smoothly. However, office managers encounter numerous common challenges and pain points that create daily headaches and stress. We spoke with Heather Colicchio, Founder of the American Association of Dental...