Free Resource Library

Google reviews can be one of your business’s most valuable assets. According to a survey by Yeah Local, 91% of people read online reviews before deciding to contact a company. Because Google reviews are so prominently displayed, many potential customers are turning here first. However, if you only have a handful of reviews, you’re going Read More...

Have you heard the saying, “What happens on the Internet, stays on the Internet”? It sounds scary, and it’s enough to make most reasonable people think twice about what to post and what to share online. As a business owner, you already know not to get caught on camera yelling at the referee at your Read More...

As a dentist or medical practitioner, schedule management is imperative. If you had the power to see which of your patients were going to make it to their appointment, and which ones weren’t, your production and profitability would skyrocket. You could fill every appointment, every day, and drastically boost profitability. This is the reason that Read More...

Running a veterinary clinic means you are constantly on the lookout for solutions that will simplify processes and make your hospital succeed. Utilizing appointment reminders is an approach that serves multiple purposes including boosting your clinic’s revenue, saving time, improving engagement with your customers and building your brand. Let’s take a detailed look at why Read More...

Believe it or not, even in this digital age, some people still want a personal phone call rather than a text message to remind them of an appointment. While the majority of people love the convenience of getting a text message or two confirming appointments, nothing beats a chat with a live human. Though automation Read More...

According to a Weave study, 64% of consumers look to Google for reviews before visiting a business (read more about this study in our ebook here). Additionally, Google, today’s most powerful search engine, gives higher SEO rankings to businesses with multiple positive Google reviews. If you are a small business owner with room to grow Read More...

The average dental office fields about 75 calls a day, half of which are incoming. Of those incoming calls, about 10 go to voicemail, and only 7 actually leave a message. This means that unless those other callers decide to call back another time, your practice likely lost a would-be patient to the next dentist Read More...

Marketing is often a science of carefully crafted experiments. Some things work for most businesses, but you never know if it’ll work for you until you try. That’s why we created this list. We have written up 19 marketing ideas for your optometry practice to inspire you with some new ideas to help grow your Read More...

Let’s start off by defining the term Dental Recall or recall appointments. Recall visits are regularly-scheduled checkup appointments to help dentists have an ongoing knowledge of the status of their patients. These visits are vital to both practice and patient. The more often patients meet with their doctor, the better care their doctor can provide. Read More...

Patient retention is defined in the same way any successful relationship is: By having positive touchpoints. This collection of touchpoints is the determining factor in how likely any patient is to continue with your practice or leave for a competing practice. Positive touchpoints don’t often just happen, however. A proactive approach must be taken to Read More...

Let’s face it: patients don’t refer your practice to their friends because a teeth cleaning is so wonderfully thorough or because an eye exam is so stellar. In fact, you’ve probably never heard a patient proclaim, “What a fantastic teeth cleaning!” as they high-five you and your team on their way out the door. Although you Read More...

There is a basic need that is important to us all, psychologically speaking, that doesn’t cost anything to give—the need to feel special and valued.