Free resources to help you run, grow, and optimize your business.

Facebook is a great place to get recommendations from your friends. Whether you’re looking for new experiences or businesses, chances are someone on your Facebook friends list can recommend something great. You can also recommend your favorite places and experiences to other people. Using check-ins, likes, ratings, and reviews, you can let your friends and...

You can improve your company’s reputation in many ways. However, to attract new talents to work for you, you need to prove why your company is a great place to work. From a candidate’s perspective, it is challenging to find honest feedback from previous or current employees expressing their opinion about a company, especially when...

Medical practices intent on growth and expansion are always looking for ways to increase their patient volume. The traditional approach to adding more patients is providing the highest quality healthcare possible, then relying on word-of-mouth advertising. This approach rightfully puts emphasis on outcomes for your patients. However, there are ways for medical practices to increase...

Online payments are becoming more and more popular in this digital age. Today, if your small business does not accept online digital payment methods, customers may view your services as outdated or low-quality. However, your business’s payment methods do not only affect your business reputation. They also impact your cash flow, profitability, and business growth....

If you are a small business owner, implementing an effective marketing strategy is essential to your business’s success. In today’s competitive industry, simply running a business with high-quality products and services is no longer enough to remain profitable. Instead, you must take the initiative to improve brand awareness and persuade potential customers to utilize your...

Passed in 2021, the No Surprises Act is a piece of legislation designed to protect consumers from surprise medical bills. While focused mainly on preventing surprise bills from larger medical providers like hospitals and emergency services, there are potential implications for smaller healthcare providers as well. The No Surprises Act went into effect on January...

Whether you’ve just launched a new business or have spent years developing your customer base, you’ve likely found yourself wondering how to grow your small business. Virtually every small business owner has the same goal: to experience rapid growth, increase their market share, and generate more steady profits. However, achieving substantial business growth without a...

No matter if you own a coffee shop or provide tech solutions for clients around the world, you’ve got a lot on your plate as a small business owner. As a result, it’s critical to find ways to streamline daily processes for you and your team–including payment processing. Even so, you may not be familiar...

What if you could add value to your efforts just by getting insight into your company’s data, including call analytics and customer payment history? The idea of leveraging business intelligence is not exactly new, and developments in artificial intelligence, data science, and cloud computing have made collecting this information easier and more affordable than ever....

As a small business owner, your business is probably your livelihood. Prioritizing growth within your business is essential to remaining profitable and ensuring that your small business can support you, your family, and your employees for years to come. We’ve created this guide to help you learn 11 business strategies for small businesses you can...

Do you run a service-based business? An appointment reminder text is one of the simplest ways to streamline client communication. If you’re on the fence about implementing an appointment reminder text message strategy into your practice, or you’re not sure where to begin, this guide outlines the four key benefits of sending SMS appointment reminder...

Pricing is one of the most important aspects of your business. You will miss out on many sales if you price it too high. If you price it too low, you may also struggle to make a good profit margin. It is essential to find the perfect price point for your product if your business...