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Let’s start off by defining the term Dental Recall or recall appointments. Recall visits are regularly-scheduled checkup appointments to help dentists have an ongoing knowledge of the status of their patients. These visits are vital to both practice and patient. The more often patients meet with their doctor, the better care their doctor can provide. Read More...

Patient retention is defined in the same way any successful relationship is: By having positive touchpoints. This collection of touchpoints is the determining factor in how likely any patient is to continue with your practice or leave for a competing practice. Positive touchpoints don’t often just happen, however. A proactive approach must be taken to Read More...

Let’s face it: patients don’t refer your practice to their friends because a teeth cleaning is so wonderfully thorough or because an eye exam is so stellar. In fact, you’ve probably never heard a patient proclaim, “What a fantastic teeth cleaning!” as they high-five you and your team on their way out the door. Although you Read More...

There is a basic need that is important to us all, psychologically speaking, that doesn’t cost anything to give—the need to feel special and valued.

For some, texting may still conjure up the image of a teenage girl sending emojis to her circle of friends, rather than a patient communicating with a healthcare provider or an executive communicating new idea to his colleagues. Almost everyone uses text messaging as a means of communication these days, whether socially or for business. Read More...

Tell me if you’ve heard this one before: A mom, desperately trying to get ahold of her kid, calls and calls and calls to no avail. Moments later her phone lights up as it begins to vibrate—it’s her child! But it’s not the sound of their voice but a text message. A TEXT MESSAGE! Someone Read More...

Most dentists are aware that patients hate the sound of the drill, that shot in the roof of the mouth and root canals; however, there are several things that dentists may not realize their patients hate. While patient retention is fairly complex, avoiding things that your patients hate should be at the top of your Read More...

Marketing your dental practice is nothing like it was even ten years ago. And, let’s face it, you went to school to be a dentist, not an online marketer. At this point, you’ve likely heard about or maybe you are even in the process of attempting to achieve better search engine optimization (SEO.) In this Read More...

When I started working in the dental field clinicians weren’t required to wear gloves. To say things have come a long way is a major understatement. Those of us that have been in the field since the beginning have a special appreciation of the way technology has increased our ability as professionals to manage oral Read More...

Focusing on patient satisfaction allows you to deliver outstanding customer service. Even if you aren’t known for your charm, the real trick to achieving true patient satisfaction simply this: Know what your patients want. And then give it to them. Patients Want to Feel Important Always greet your patients by name. Include personal information in Read More...

Operating a dental practice is always a challenge. You have many huge decisions about all aspects of the business. Decisions that affect your bottom line are often the most important. After all, if the practice is not profitable, there is no point in staying in business. When your patients make an appointment and show up Read More...

According to a recent report published by Software Advice, patients are increasingly using online reviews to acquire information about wait times before scheduling an appointment. Software Advice surveyed more than 5,000 U.S. patients to determine how wait times affect a patient’s view of a particular practice. Throughout the survey, it became evident that decreasing a patient’s Read More...