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You opened a medical practice to help people, not deal with bureaucracy and red tape. Still, if your practice wants to continue receiving Medicaid coverage from the federal government, it’s in your best interest to keep current with policy changes in healthcare. Read on to discover more recent administrative actions from policymakers and how your Read More...

Is your medical practice quickly outgrowing its current setup? If so, consider searching for a new space and navigating the healthcare facility relocation process. A medical office relocation won’t necessarily be easy. It will involve complex challenges that require strategic planning and precise execution. However, taking the correct approach to your healthcare relocation will ensure Read More...

As a business owner, you may already use short code or long code numbers to text message customers, but things have changed: 10DLC is the new system. Consumers might miss the industry-wide changes, but the process for incorporating 10DLC impacts how U.S. businesses will contact their customers via text messaging and SMS campaigns. This article Read More...

Has the competitive healthcare landscape made it hard to grow your medical practice? Start taking patient acquisition more seriously and see the results it can provide. Once you implement the right patient acquisition strategies, your practice can begin welcoming in more new patients. You can also make the patient acquisition process even more effective by doubling Read More...

In the past, estheticians relied heavily on word-of-mouth referrals to grow their client base. Thankfully, the industry has evolved. Today, many skincare and beauty professionals establish a strong digital presence with their websites. If you don’t yet have an esthetician website, it’s time to change that. Start by exploring some of the top esthetician website Read More...

If you own an esthetician business, you face high competition from other beauty professionals in your community. The beauty salons near you are always bringing in new clients with exciting promotional deals and digital ads, and you need to get ahead of the curve. So, how do you make your brand stand out among the Read More...

As an esthetician business, a great logo establishes your name in the industry, grabs customers’ attention, and reflects your unique brand identity. The right logo design tells potential clients that you value professionalism and beauty in a stunning, elegant way. Whether you’ve just opened your esthetician facility or are hoping to revamp your business name Read More...

You might not think investing much time and money into Botox marketing materials for your medical spa is necessary. Botox is, after all, the most popular non-invasive cosmetic procedure in the U.S. As long as your med spa offers Botox, won’t Botox patients begin lining up at your front door for treatments? Maybe. But if Read More...

According to the American Med Spa Association, the number of medical spas in the U.S. has nearly doubled since 2018. There were just 5,431 med spas back then, compared to 10,488 med spas today. This has made it challenging for many med spas to stand out. Some have started developing creative Botox party ideas and Read More...

Is your optometry practice well-versed in specialty contact lenses? These customized lenses address specific vision correction needs beyond the capabilities of standard lenses. The demand for specialty lens options is growing as patients become aware of the improved comfort, vision clarity, and treatment possibilities that come with them. Whether you are an optician, optometrist, or Read More...

LASIK is a transformative procedure in vision correction that’s been popular since the late 1990s. The latest LASIK technology advancements prioritize safety, precision, and customization for improved visual outcomes and patient experience. If you want to offer the best care to your patients as an eye care professional, staying on top of these revolutionary laser Read More...

How would you like to turn your dental practice into a veritable money-making machine? If you’re looking for easy ways to boost your revenue, give dental affiliate programs a shot. Partnering with affiliate programs is a smart move as it allows you to earn money with almost no work on your part. On top of Read More...