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You might be the best in the world at what you do, and you could have the best advertising strategy in town, but if you don’t keep an eye on your online reputation, your business could suffer. When it comes to your business, there’s a lot you can control. Your website, your social media profiles,...

Online reviews aren’t just about your star-rating. It’s tempting to focus solely on growing the number of reviews we have on our profiles and doing whatever it takes to ensure that they’re overwhelmingly positive. Savvy business owners, however, know that reviews are also a valuable tool that can enhance the relationship they have with their...

Forget the concept of less is more. When it comes to online reviews for your business, the more you have, the better. Consider these statistics: 92% of customers read online reviews, and people are more likely to want to do business with you if you have a lot of positive reviews. Over 80% put as...

It starts innocently enough. Another satisfied customer is leaving your location and is full of praise about the service they received. “You are the best in the world,” she says. “I’ve never been to an office where I was treated so well. Thank you so much for everything.” You smile and say you wish that...

No matter how good you are at what you do or how closely you try to manage reviews, a negative review is bound to rear its ugly head at some point in your career. So, what do you do when someone writes something scathing about you or your business? Do you: Ignore it and hope...

If you run a clinic, hospital, office, or any other kind of small business, you know that you need to be available and on top of things almost 24/7. Realistically speaking, that’s not always possible, but with an integrated phone service like Weave, you can definitely come close. Sometimes the unexpected happens, and you need to...

Operational communication is the bedrock of any business. It affects every aspect of your work, from dealing with customers to ensuring efficient and positive relations among your staff. Studies have shown that businesses with good communication practices are three times more likely to succeed than their competitors. Good communication helps you avoid costly misunderstandings, prevents...

You’ve worked hard to become the best in your field, and strong business reputation monitoring is crucial for protecting that success. Your clients adore you, and your company thrives on referrals that provide a steady stream of new business. But what happens if someone is unhappy and chooses to broadcast their experience online? Would you...

Managing your online reputation can seem like a full-time job. Who knew that monitoring review sites like a hawk, Googling yourself monthly, and following a bunch of hashtags would be something you had to worry about? You’re a dentist, not a social media or Internet guru. But, you also know that your online reputation is...

Change is inevitable, but so is people’s resistance to it. Many of us fear or resist change because it brings uncertainty, lack of control, and can even be perceived as a threat. If you have a mature patient base that’s used to doing things a specific way, then the thought of an automated reminder system...

Texting has come a long way since Neil Papworth sent the first text message from a personal computer in 1992. By the mid to late 1990s, more Americans had adopted texting as a method of communication, but it was still a slow, clunky, and expensive endeavor. With the advent of smartphones and a current mobile...

Do you know what you provide for your patients? Before you answer something like, “oral hygiene” or “clear vision,” first consider this quote by economist, Theodore Levitt: “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.” Marketers across the globe have shared this quote over the years to encompass hammers, beds,...