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Businesses are always searching for ways to reduce inefficiencies. Optometry practices are no exception. They’re constantly making micro-adjustments to their staffing and processes in order to improve their productivity and to better serve their patients. It’s becoming increasingly evident that optimizing your office’s communication system yields greater worker productivity, a better patient experience, and higher Read More...

SMS, or Short Message Service, has only been around since 1992. Most people now refer to this type of communication as texting. Although they began as short messages with a limited number of alphanumeric characters, text exchanges now include images, videos, sound recordings, and ever-present emojis. Text messaging was seldomly used by cell phone customers Read More...

Customer service is changing rapidly in the 21st century. It’s not so much that old values are going away or dying off. Maxims like “the customer is always right” still have their merit. It’s still essential for businesses to interact with their clients in a friendly, responsive, and polite way. Showing genuine interest and concern Read More...

Every business deals with the complexities of retaining customers. Maintaining customer loyalty is one of the best ways to ensure a business keeps a steady flow of revenue coming through its doors. Losing customers hurts businesses’ short-term profits and long-term plans. Customer retention is even more difficult for physical therapists. The process of bringing a Read More...

Opening and running a dental practice is a costly endeavor. Between buying or renting a location, purchasing equipment and supplies, and staffing your office, it’s a wonder that many dental offices function as profitably as they do. Because of the inherent challenges involved with running a practice, dentists are always looking for ways to reduce Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. Are you thinking of selling your dental practice? If so, you’ll want to determine an accurate dental practice valuation before placing your practice on the market or talking Read More...

This article is part of our series about improving your dental practice operations. You can find the links to the other articles at the bottom of the page. Before diving into any business venture, it’s typically a good idea to examine all of the costs involved and determine whether you have the necessary capital to Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. If you work in the dental industry, reading blogs from other professionals like you is an excellent way to keep your dental knowledge fresh. Thankfully, numerous dental blogs Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. If you own a dental practice, you probably already know the importance of recall appointments. Dental recall allows your practice to maintain a constant flow of patients. It Read More...

This article is part of our series about improving your dental practice operations. You can find the links to the other articles at the bottom of the page. The dentist’s waiting room can be a scary place for patients with dental anxiety, especially those experiencing dental emergencies. If your waiting room is dull, old-fashioned, or Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. If you own a dental practice, implementing effective digital marketing campaigns is essential to your office’s success. One aspect of digital marketing that many practices overlook is content Read More...

Live chat, video conferencing, phone, email… Choosing the best communication channels is not an easy task, but it pays off in the end. In the past, the question didn’t even arise. It was clear: first, you offer telephone support, and then you might add email. But now, people use devices that can do much more. Read More...