Free resources to help you run, grow, and optimize your business.

Marketing your dental practice is nothing like it was even ten years ago. And, let’s face it, you went to school to be a dentist, not an online marketer. At this point, you’ve likely heard about or maybe you are even in the process of attempting to achieve better search engine optimization (SEO.) In this Read More...

When you decided to replace your traditional pen-and-paper management methods with efficient, state-of-the-art dog grooming software, your management tasks became much simpler and more accurate. These software programs have a lot to offer and are capable of numerous everyday functions; however, while the typical everyday features are expected like texting customers, there may be other Read More...
When I started working in the dental field clinicians weren’t required to wear gloves. To say things have come a long way is a major understatement. Those of us that have been in the field since the beginning have a special appreciation of the way technology has increased our ability as professionals to manage oral Read More...

If you have a Facebook page, you can use it to grow your dental practice; however, you need to know how to build your social audience. Building your social audience is vital because your Facebook page is useless if no one sees it. Accomplishing this task is simpler than you might think. For the majority Read More...
Running a dental practice is seriously stressful. Left unchecked, stress can eat away at your health and negatively affect your practice. More than a third of dentists are stressed about work, according to a recent survey of dentists and dental professionals in the UK. Work-related stress can cause a whole host of problems, including physical ailments, relationship Read More...

Focusing on patient satisfaction allows you to deliver outstanding customer service. Even if you aren’t known for your charm, the real trick to achieving true patient satisfaction simply this: Know what your patients want. And then give it to them. Patients Want to Feel Important Always greet your patients by name. Include personal information in Read More...
In multiple practice management lectures, I have heard it said that the telephone is the most important instrument in the dental practice. While that may be debatable, there is definitely no doubt that, even today, telephones are the primary mode of communication for dental practices. Your staff spends more time than you could ever imagine Read More...

Your patients are stressed out. Even if you can’t tell, the majority of patients have anxiety when they step into your practice, and that stress is amplified when they get in the chair. It’s likely that no one told you before you were already mouth-deep, but possessing an exceptional level of emotional intelligence is part Read More...
Mobile Responsive Dental Websites: A Must Have for Your Practice Stop. Look around the waiting room of your practice. How many of your patients are using their smartphones to play games, stay in touch with friends and use social media? Most likely you’ll notice that a huge percentage of your patients use mobile devices. In Read More...
Last summer I wrote a series of news letters on how to get your team engaged. What I didn’t cover was why team members get disengaged in the first place. Many team members start out as highly engaged team members! They are: Happy to come to work and passionate about their career Connected and loyal to the Read More...

Operating a dental practice is always a challenge. You have many huge decisions about all aspects of the business. Decisions that affect your bottom line are often the most important. After all, if the practice is not profitable, there is no point in staying in business. When your patients make an appointment and show up Read More...

According to a recent report published by Software Advice, patients are increasingly using online reviews to acquire information about wait times before scheduling an appointment. Software Advice surveyed more than 5,000 U.S. patients to determine how wait times affect a patient’s view of a particular practice. Throughout the survey, it became evident that decreasing a patient’s Read More...