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Even if you’ve got a booked schedule, you still understand the importance of physical therapy referrals. A patient referral can come from multiple channels, including current or past patients, physician referral programs, sports leadership teams, or marketing campaigns. Regardless of their source, physical therapy referrals offer a low-cost way to expand your network and guide Read More...

Patient no-show rates have soared to nearly 20% throughout the medical industry. A missed appointment is frustrating for you and the patient, who will need to reschedule their visit. Patient no-shows or last-minute canceled appointments can also hurt your bottom line and affect the quality of care you and your team can provide. That’s why Read More...

As a medical practice, maintaining a profitable patient load shouldn’t be too challenging, right? When potential patients have ailments that your staff can address, they should come to your medical practice for assistance and give you their business. Unfortunately, the competitive nature of the healthcare industry has made it difficult for many physicians to keep Read More...

Two-way texting is the best way to stay in immediate contact with your clients. Whether you’re communicating updates about a simple issue like appointment times or a crucial one like the status of a beloved pet undergoing health treatment. For veterinarians, this can mean juggling two phones, sacrificing their personal phone number to their practice, Read More...

Small business owners and their employees, just like everyone else, want to have a Happy Thanksgiving: spending time with their family and friends, eating too much food, watching bad professional football games, and reflecting on the many blessings they’re grateful for. Some small businesses aren’t able to take Thanksgiving Day off. Others eagerly close up Read More...

This is the second article in our three-part Marketing for Doctors series. Links to the other articles are at the bottom of this page. The last couple of years have inspired a shift in how healthcare providers communicate with their patients. These changes have also influenced marketing best practices, especially in the digital realm. While Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. How many new patients are you attracting to your dental practice per month? If you’re reading this article, your answer is probably “not enough!” The dental industry can Read More...

If you own a plumbing business, you probably have a lot on your plate. Much of your day-to-day workload likely consists of routine scheduling tasks: Keeping track of your technicians’ schedules Responding to customer appointment requests  Communicating with customers about their upcoming appointments Penciling in emergency and last-minute services While these routine tasks are vital Read More...

Facebook is an online social media platform that millions of people use every day. That makes it ideal for building a positive company image, expanding the customer pool, and improving your online presence among competitors. It is a platform that helps you manage your interaction with customers, send them short answers, and target your audience Read More...

When the phone rings at your business, that’s usually a great indicator that your product or service is in demand and your customers are trying to reach you. But what happens if there’s no one there to pick up the phone, or your employees are all tied up on other calls? According to a recent Read More...

Small businesses face an ever-increasing array of challenges. Having the right tools to acquire, retain, and delight customers is just one of the many things business owners have to think about, but it’s arguably one of the most important. No matter how good your product or service is, if you’re unable to communicate with customers Read More...

Did you know that 60% of people ¹ report that being on hold for too long is the number reason they have a terrible experience with a company’s customer service department? Another top complaint, according to a recent report ² on communication trends, is having the same conversation with multiple customer service representatives. If you’ve Read More...