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A new survey from Weave found that over a quarter of Millennials (27%) and Gen X (26%) would still prioritize spending on MedSpa cosmetic procedures over eating out at restaurants, getting their hair done at a salon, and using at-home beauty treatments.  That’s good news for an industry that’s grown significantly over the last few Read More...

Collecting statistical data on patients for marketing may not be something they taught you in your OD program, but understanding the demographics of optometrists’ client groups is critical to developing a winning marketing strategy for your independent practice. Marketing to more patients doesn’t automatically translate into more revenue. It’s the quality of your marketing that Read More...

Dental reputation management is an important driver of practice growth, influencing how your office appears in online reviews, ratings, and local search results. In today’s digital-first environment, patients evaluate dental practices long before they schedule an appointment. Strong dentist reputation management directly impacts patient acquisition, retention, and credibility.  A structured dental practice reputation management strategy Read More...

The convenience of paying bills, filling out forms, and replying to messages on a phone or computer is hard to beat. A dental office communication system, which enables your team to share information effortlessly with colleagues and contact patients, can give you an edge over the competition.  With so many dental practice management software options, Read More...

The days of playing phone tag to get in touch with patients are behind us. With dental appointment reminder software, you can send personalized, automated reminders to keep patients informed days or months before their dental appointment. A successful dental practice needs patients, and having a solid communication system for sending automatic dental appointment reminders Read More...

The newest generations of pet parents (that’s what they call themselves these days) are setting a higher bar for veterinary professionals, according to a recent survey commissioned by Weave. Today’s pet parents want what is convenient for them, but it turns out those conveniences are also time-savers for practices and a means to bond clients Read More...

Employee turnover shines a negative light on your practice for several reasons. First, it can be expensive because time has to be spent interviewing and then training new employees. Additionally, it hurts the morale of your employees and your patients. Staff members may begin to wonder if they should seek employment elsewhere; your patients may Read More...

You and your team collect patients’ payments, though you may not understand what happens next during the transaction process. While many people pay for their entire visit at the time of the appointment, plenty of patients cannot afford to do so, so they take advantage of a dental payment plan. Understanding how your dental office’s Read More...

Whether you are the patient or the care provider, the process of billing glasses after cataract surgery might be a puzzle. Medicare coverage can change over time, and costs vary depending on the health insurance company, the supplier, and the type of glasses the patient requires. In this article, we aim to shed some light Read More...

Telephones, emails and text messaging are just some of the ways that we communicate today, to name a few. Communication technology has evolved by leaps and bounds ever since the invention of the first telephone in 1876. In fact, I can remember calling my elementary school friends on our corded landline telephone, or being told Read More...

People with hearing impairment often struggle to receive the medical care they need because of difficulties communicating with health care providers. Since they cannot book appointments or receive medical information over the phone, deaf patients require alternative modes of communication. These methods might include texting, email, or online systems. In this article, we offer tips Read More...

Thanks to the internet, work from home seems to become more popular with each passing year. The Covid-19 pandemic only sped up this trend, forcing millions of people to use communication tools to handle their traditionally in-person business on the computer or by phone. This transition to remote work wouldn’t be possible without effective technological Read More...