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National Receptionist Day is the second Wednesday in May each year. Your receptionists are the face of your medical practice, greeting visitors, answering phone calls, scheduling appointments, and keeping you and your colleagues organized. Explore ways to celebrate how important receptionists are to your medical practice. What Is National Receptionist Day? Jennifer Alexander of the Read More...
Each January, your practice has the opportunity to recognize the contributions of opticians and their essential role in eye care through National Optician Month. What Is National Opticians Month? National Opticians Month celebrates the vital role of opticians in vision care. Optometry practices throughout America honor their opticians during the month of January. The Role Read More...
Administrative Professionals Day 2025 is April 23, while Administrative Professionals Week is the last full week in April, April 20 – 26. Mark your calendar for these dates and start planning how you will commemorate this holiday now. How will your medical practice be celebrating your valued administrative assistants during Admin Day? Explore ideas to Read More...

World Optometry Day was first celebrated four decades ago. It was established in 1986 by the International Optometric and Optical League, now known as the World Council of Optometry (WCO), and has expanded to become World Optometry Week every March. This year’s theme for World Optometry Week was ”Advancing Optometry’s Commitment to Global Eye Care.” Discover its importance below. Read More...

Deafblind Awareness Week, observed annually during the last week of June, is a pivotal time to raise awareness about the unique challenges faced by individuals with combined vision and hearing loss. This awareness week, celebrated in honor of Helen Keller’s birthday on June 27th, provides an opportunity for eye care practitioners to deepen their understanding Read More...

Every vet knows that furry friends bring joy into human life, from unconditional love and undivided attention to belly rubs and adorable tail wags. There are countless ways pets and humans can build a special bond, and that’s worth celebrating. That’s why owners and others show their appreciation to beloved pets every year, on Love Read More...

If a wagging tail and soft ears greet you each day, you may already celebrate National Dog Day annually on August 26. The day honors this profound bond between dogs and their humans, appreciating all the joy, companionship, and unconditional love these pets bring into our lives. The event also recognizes all types of dogs–pure Read More...
Pet Poison Prevention Awareness Month raises awareness of all the potentially harmful substances owners should keep away from their furry friends. Pet safety should always be practiced in your veterinary clinic. Beyond this, the awareness month offers an excellent opportunity to shed light on common pet poisons. This information can be life-saving for your patients, Read More...

Veterinary Receptionist Week occurs on the last week of April each year to recognize the invaluable contributions that front desk staff members make in the veterinary field. These unsung heroes do much more than answer the phone. Your receptionist team is your first and last point of contact for pet owners, meaning they’re in charge Read More...

National Veterinary Technician Week occurs each year in the third week of October to recognize and celebrate the vital role vet techs play in keeping animals healthy and happy. Whether they’re aiding in medical procedures, educating pet owners, dealing with an angry client, or ensuring the well-being of pets, vet techs are essential members of Read More...

In the intricate dance between clinicians and patients, there exists a critical juncture: the moment when a patient raises a difficult question. Most clinicians hate hearing these questions, as it appears to be an attack on the treatment plan, and thereby their own diagnosing abilities. After all, clinicians are trained to find problems and we Read More...

Starting May 13, 2024, Myopia Awareness Week kicks off to help inform more people around the world affected by myopia, or nearsightedness. This week gives eye care professionals a special chance to improve how they look after their patients and to teach their local communities about this widespread eye problem. Here are some of our Read More...