Free resources to help you run, grow, and optimize your business.

Rethinking Healthcare Staffing: Modern Challenges & Innovative Solutions for Today’s Clinics Healthcare organizations have always faced unpredictable staffing challenges, but in recent years those pressures have grown significantly. Clinics, hospitals, and specialty practices are navigating increased patient needs, rising labor competition, and a national shortage of trained medical professionals. As hiring becomes more competitive and Read More...

Small businesses face an ever-increasing array of challenges. Having the right tools to acquire, retain, and delight customers is just one of the many things business owners have to think about, but it’s arguably one of the most important. No matter how good your product or service is, if you’re unable to communicate with customers Read More...

Did you know that 60% of people ¹ report that being on hold for too long is the number reason they have a terrible experience with a company’s customer service department? Another top complaint, according to a recent report ² on communication trends, is having the same conversation with multiple customer service representatives. If you’ve Read More...

The onset of the COVID-19 pandemic in 2020 changed virtually every aspect of life as we know it. Employees went home, businesses closed down, schools shut their doors, and families found themselves staring at the same four walls day after day. As the stress, uncertainty, and anxiety surrounding the COVID-19 pandemic mounted, more people turned Read More...

Customers still call businesses, and they do it in high volumes. Despite social media, email, and live chat, 42% of the population still contacts a business by phone at least once a week.¹ That reality makes call queue software essential for any business handling inbound calls. Call queue management helps businesses avoid long hold times, Read More...

During dental school, you dedicated countless hours to studying, hands-on practice, and rigorous exams. Even so, your education doesn’t end when you walk across the stage on graduation day. Instead, your state dentistry board will expect you to pursue additional studies ¹ from your first day on the job until the day you retire. Fortunately, Read More...

Whether you’re a dentist, hygienist, or patient, small talk during dental appointments is a hotly debated topic. How chatty should you be? While some of us are naturally gregarious, others of us may find it hard work to engage in idle conversation, especially with a new patient in our dental office. Introverted dentists, dental hygienists, Read More...

There’s no doubt about it: The LASIK eye surgery market is growing. According to a study by Market Research Future, experts expect the LASIK market to grow by 6.5% between 2017 and 2022. More and more individuals are choosing laser vision-correction surgery to correct astigmatism, myopia, and hyperopia. With this market growth comes a newfound Read More...

Labor shortages continue to affect the healthcare industry. Without proper staffing, optometry practices and other healthcare organizations put patients at risk of not receiving the care they need in their most vulnerable times. Below, we discuss the reasons behind this severe staffing shortage and a few practical solutions that organizations can implement to reduce staffing Read More...

The importance of communication in business can’t be underestimated. The success of your company relies on how well you can convey information to your employees and customers. Good communication leads to more cohesive teams and better results, while bad communication leads to confusion and misunderstanding that can ultimately lead to disaster. When it comes to Read More...

Are you an HVAC technician? If so, how do you communicate with customers while traveling between jobs? If the answer is through your personal cell phone number, a serious reconsideration of your communication methods is in order. While calling customers straight from your cell phone may be convenient, doing so creates a severe imbalance between Read More...

Owning an HVAC business can be highly profitable and rewarding. However, it also includes many day-to-day tasks that you never imagined would take up so much of your time — such as marketing. Marketing is an essential aspect of running any business, be it an HVAC business or another local company type. Keeping up with Read More...