Free resources to help you run, grow, and optimize your business.

In managing a healthcare practice, one of the most critical challenges is minimizing patient wait times. Extended wait periods not only impact patient satisfaction but can also affect the overall efficiency of your clinic or hospital. Recent studies reveal that as many as 30% of patients have abandoned appointments due to prolonged waits, with the Read More...

Marketing can feel like a foreign, challenging concept for a private practice owner, especially if you have a bigger and brighter vision for where you want to be. You want to reach new clients, but you don’t want to use ineffective or, dare we say, slimy marketing tactics. The ideal private practice marketing strategy brings Read More...

As a healthcare facility, you want to provide the best care possible to all your patients, but doing so requires financial stability. Your patients are your customers. To have the best chances of maintaining a healthy financial position, you need a steady flow of patients nourishing your business’s revenue. Patient churn refers to the phenomenon Read More...

In this day and age, good pediatrician marketing is crucial to your practice’s success, competitiveness, and profitability. Gone are the days of simply attracting new patients through word of mouth. Your local market is likely oversaturated with pediatric practices offering the same services as you. To stay competitive and get your name out there, you Read More...

Pediatric healthcare providers find themselves competing with dozens of other practices in their city and beyond. If your pediatric practice is struggling to draw in more patients, it might have nothing to do with your prices or advertising — maybe your website just needs a good overhaul. Great design for pediatric websites isn’t all about Read More...

If your practice sells, programs, and fits hearing aids for customers, your audiologists are doing a great service. Many of those customers would struggle to hear the sounds of life — laughter, conversations, cheering for a favorite sports team — without some form of auditory assistance. Many practices have trouble with hearing aid advertising and Read More...

As a dermatologist, you put plenty of thought into caring for patients, but do you put the same level of care into your website? For many dermatology practices, web design is more of an afterthought than a must-have. If you want your practice to stand out in the search engines, you can’t afford to ignore Read More...
Is your gastroenterology practice feeling a bit lost when it comes to insurance billing? Given the complexity of gastroenterology procedures, it’s easy for providers to get overwhelmed with today’s billing and coding guidelines. If you need help understanding gastroenterology billing, we’ve got you covered. Below, learn about best practices for gastroenterology medical billing, some of Read More...

Occupational therapy entrepreneurs are taking over the OT industry in stride, developing innovative therapy solutions, great resources, and new opportunities for individuals with developmental disabilities. If you’re passionate about opening a business or private practice but don’t know where to start, you’ve come to the right place. As the OT business world evolves, becoming a Read More...

Attracting new clients to your physical therapy practice isn’t easy when you’re focused on providing a stellar experience to your current patients. Are you looking for a way to bring in more leads without having to make individual phone calls every day? If this sounds familiar, physical therapy SEO is your answer. Search engine optimization Read More...

As a physical therapy practice, your website serves as your number-one marketing tool for attracting and converting new patients. If you aren’t optimizing your website design, you’re missing out on leads. Read on to discover how you can expand your clinic by streamlining your physical therapy website. Understanding the Basics of Designing Physical Therapy Websites Read More...

Adapting your practice to meet the latest trends in the wellness industry isn’t easy. You have to focus on providing a stellar client experience, so keeping up with ever-changing cosmetic advances can feel impossible. At an aesthetics conference, you can learn about advancements in cosmetic procedures, medical practice updates, and breakthrough technologies, all while networking Read More...