Free Resource Library

Thinking about entering the animal care field, but don’t want to spend eight years in school to earn a veterinary degree? Becoming a vet tech could be the right path for your career goals! Vet tech training will open doors to a rewarding career caring for companion animals. You’ll also have plenty of job opportunities, Read More...

Staying current with the latest trends and research in veterinary medicine is crucial for practitioners, regardless of when they graduate from vet school. The veterinary medicine field changes at a nearly neck-breaking pace, and what was common knowledge yesterday may be woefully outdated now. Whether you’re a veterinarian, vet tech, or general practice manager, you’ll Read More...

In the intricate dance between clinicians and patients, there exists a critical juncture: the moment when a patient raises a difficult question. Most clinicians hate hearing these questions, as it appears to be an attack on the treatment plan, and thereby their own diagnosing abilities. After all, clinicians are trained to find problems and we Read More...

If you’re the proud owner of an eye care practice, it’s not enough to know how to treat patients’ vision woes. To outdo your toughest competition, you’ll also have to stay on top of the most popular trends for 2026. Like clothing styles, eyeglass designs can fall in and out of fashion from year to Read More...

In the bustling world of wellness and beauty, standing out is critical to attracting and retaining clients. To help you out, we’ve crafted an exclusive set of free branding templates designed specifically for med spa owners. These templates are available on Canva, making them incredibly easy to customize and use—even if you’re not a design Read More...

In the competitive world of eye care, optometrist digital marketing strategies have become essential to attract new patients and increase revenue. Effective digital marketing for optometrists goes beyond having a website; leveraging tools like Google Reviews, patient recall systems, and automated appointment reminders can transform the way an optometry practice engages with its target audience Read More...

If you’ve been looking for a sign that it’s time to upgrade your optometry website, here’s a big one: 80% of U.S. adults¹ have looked for health-related information online in the past year. Further, 63% of people will choose one eye care practice over another if they detect a “strong online presence.”   Before hiring Read More...

Using the right surgical tools in your medical practice—and managing them well—plays an integral role in surgeon precision, patient safety, and surgical outcomes. As a medical practice owner, you have a responsibility to not only choose the right tools for your practice but also to maintain and sterilize them appropriately and swap them for newer Read More...

Starting May 13, 2024, Myopia Awareness Week kicks off to help inform more people around the world affected by myopia, or nearsightedness.  This week gives eye care professionals a special chance to improve how they look after their patients and to teach their local communities about this widespread eye problem. Here are some of our Read More...

Hearing test equipment allows providers to accurately identify a patient’s potential hearing deficiency for prompt and effective treatments. With technology advancing, we unlock new ways to evaluate hearing for highly accurate, precise, and predictive treatment responses. Keep reading to learn about advanced diagnostic audiometers, other screening equipment, and what to incorporate into your audiology practice Read More...

If you own a veterinary practice, you know the importance of oral health in your canine patients. Conducting a dog dental exam is a crucial step in thoroughly analyzing a dog’s health. And one stage of the process is creating a dental chart. Read on to learn more about the dog dental chart process. Want Read More...

Proper staffing in ambulatory surgery centers (ASCs) is crucial for ensuring high-quality patient care, safety, and efficient operations. Adequate staffing levels with the right mix of skills allow for personalized client attention, reduced wait times, and improved surgical outcomes. When you have the right staff members, you can support a collaborative work environment, enhancing team Read More...