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By specializing in women’s health, your obstetrics and gynecology practice provides critical services for much of the population. Make sure women throughout the area know that you’re an easily accessible source for compassionate care with effective OBGYN marketing strategies. By leveraging the proper methods, you can reach your target audience and grow your patient base. Read More...

Looking for a way to reach your patients that ensures they’ll actually see your message? Have you tried text messages yet? Email open rates are falling fast, and calling clients on the phone can be an unwelcome interruption in their day. Today, over 79% of Americans own a smartphone, and the average user checks their Read More...

Artificial intelligence (AI) is a rapidly growing tool in the healthcare industry, with applications in simple administration and more complex areas such as pathology. In pathology practice, AI tools can assist with diagnostic assessment and treatment to foster more precise approaches that increase treatment options and improve patient outcomes. Without AI, pathology is a complex Read More...

Taking a dog or cat to the vet isn’t always a pleasant experience. Many pets fear vet visits, experiencing heightened levels of stress and anxiety. But in some cases, pet owners may not need to put their furry friends through this stress. Pet telehealth appointments are becoming more and more popular among veterinary clinics. This Read More...

As modern medicine continues to evolve, physicians must take pragmatic approaches when treating patients. Pathology is at the forefront of the healthcare industry, so physicians and other providers must attend pathology conferences. Participating in these events helps you stay current with modern pathology research and promotes networking and professional growth. Explore the importance of pathology Read More...

Countless industries are gradually implementing artificial intelligence, and the field of veterinary medicine is no different. What AI vet products are taking the industry by storm for greater animal healthcare? This guide explores the many ways that new technologies are enhancing patient care and operational efficiency in vet clinics. Applications of AI in Veterinary Medicine Read More...

The evolving healthcare industry presents unique challenges for radiology clinics. These medical practices require assistance with various administrative and clinical tasks for continued success. That’s where radiology practice management tools come in handy. Discover how providers can develop solutions for managing workflow, billing, and other complex issues. Key Components of Radiology Practice Management From the Read More...

The competitive field of radiology presents unique challenges when it comes to promoting your medical imaging practice. Thankfully, radiology marketing programs aid with reaching potential patients as well as their referring physicians. Discover some useful strategies that you can implement for sustained growth and ongoing success. Building a Professional Online Presence How will the average Read More...

Opening a new gynecology practice means purchasing a wide range of tools and instruments. The right gynecologist tools help your practice deliver the highest level of care while operating efficiently and affordably. Many gynecological practices face challenges in maintaining these instruments. They might struggle to organize and manage their inventory, know the right sterilization equipment Read More...

If you want to stay at the top of your game as a radiologist, attending radiology conferences is a must. Events, meetings, and CME opportunities help you stay up to date on technological advancements, allow you to network in person with other radiologists, and promote professional development. All of these benefits help you maintain a Read More...

The updated Federal Trade Commission (FTC) eyeglass regulations impact optometry operations. To remain compliant, doctors must provide prescriptions immediately after a refractive eye examination and collect and store patient confirmation receipts indicating they received the prescription. Patients must consent to a digital prescription, or providers must provide a paper copy. These new rules allow patients Read More...

Preventive care is often the best way to promote pet health and longevity, which is why many veterinarians recommend pet wellness care so strongly. However, pet owners face a few challenges in providing consistent, quality care for their furry friends. For example, they might be unable to afford routine wellness exams, high-quality foods, and necessary Read More...