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As a small business owner, your business is probably your livelihood. Prioritizing growth within your business is essential to remaining profitable and ensuring that your small business can support you, your family, and your employees for years to come. We’ve created this guide to help you learn 11 business strategies for small businesses you can Read More...

Do you run a service-based business? Have you started sending appointment reminder messages yet? If you’re on the fence about implementing an appointment reminder strategy into your practice, or you’re not sure where to begin, read on to discover the 4 key benefits of sending SMS appointment reminder messages. We’ll also share text messaging best Read More...

Pricing is one of the most important aspects of your business. You will miss out on many sales if you price it too high. If you price it too low, you may also struggle to make a good profit margin. It is essential to find the perfect price point for your product if your business Read More...

Landline calling was the pioneer of business communications, providing an efficient way to support and reach customers.  As time has evolved, landline calls have expanded to include Text-to-Landline service. Utilizing every means of communication (cellular, landline, email, VOIP, etc.) will improve your company’s image and eventually distinguish you among competitors for excellent customer support.  Read Read More...

The world of online reviews and the quality rating system used by various websites is quite complex and convoluted, to say the least. It is not only about consumers leaving the right feedback describing a particular service and its quality, although this is what the star rating systems and customer review platforms were designed to Read More...

Businesses are always searching for ways to reduce inefficiencies. Optometry practices are no exception. They’re constantly making micro-adjustments to their staffing and processes in order to improve their productivity and to better serve their patients. It’s becoming increasingly evident that optimizing your office’s communication system yields greater worker productivity, a better patient experience, and higher Read More...

SMS, or Short Message Service, has only been around since 1992. Most people now refer to this type of communication as texting. Although they began as short messages with a limited number of alphanumeric characters, text exchanges now include images, videos, sound recordings, and ever-present emojis. Text messaging was seldomly used by cell phone customers Read More...

Customer service is changing rapidly in the 21st century. It’s not so much that old values are going away or dying off. Maxims like “the customer is always right” still have their merit. It’s still essential for businesses to interact with their clients in a friendly, responsive, and polite way. Showing genuine interest and concern Read More...

Every business deals with the complexities of retaining customers. Maintaining customer loyalty is one of the best ways to ensure a business keeps a steady flow of revenue coming through its doors. Losing customers hurts businesses’ short-term profits and long-term plans. Customer retention is even more difficult for physical therapists. The process of bringing a Read More...

Opening and running a dental practice is a costly endeavor. Between buying or renting a location, purchasing equipment and supplies, and staffing your office, it’s a wonder that many dental offices function as profitably as they do. Because of the inherent challenges involved with running a practice, dentists are always looking for ways to reduce Read More...

This article is part of our series about improving your dental practice. You can find the links to the other articles at the bottom of the page. Are you thinking of selling your dental practice? If so, you’ll want to determine an accurate dental practice valuation before placing your practice on the market or talking Read More...

This article is part of our series about improving your dental practice operations. You can find the links to the other articles at the bottom of the page. Before diving into any business venture, it’s typically a good idea to examine all of the costs involved and determine whether you have the necessary capital to Read More...