Learning Objectives

• Apply principles of functional space planning to optimize workflow, patient flow, staff efficiency, and equipment integration in a practice setting.
• Differentiate between aesthetic design choices and purpose-driven design decisions that influence client comfort, perception of quality, and overall experience.
• Integrate brand identity elements—such as color palette, materials, and environmental cues—into physical space design to create a cohesive and memorable client experience.
• Analyze how intentional design decisions can strengthen team culture, client trust, and long-term brand positioning within a competitive market.