
From Charts to Checkouts: AI’s Role in Modern Healthcare Operations
AI is reshaping how healthcare practices operate. From documentation to diagnostics, it is already part of the clinical and business landscape. Dr. Brianna Rhue, optometrist and co-founder of Dr. Contact Lens, urges providers to view themselves not only as clinicians but as leaders of technology-driven businesses. AI Is Not the Future. It Is the Present...
AI is reshaping how healthcare practices operate. From documentation to diagnostics, it is already part of the clinical and business landscape. Dr. Brianna Rhue, optometrist and co-founder of Dr. Contact Lens, urges providers to view themselves not only as clinicians but as leaders of technology-driven businesses.
AI Is Not the Future. It Is the Present
Artificial intelligence isn’t on the horizon—it’s already woven into everyday practice. From appointment reminders to diagnostic imaging, it quietly streamlines tasks that once ate up hours. Providers may not notice the algorithms at work, but they see the results: faster documentation, fewer missed steps, and more accurate care.
A Mindset of Curiosity and Experimentation
For Dr. Rhue, the most powerful tool a clinician can bring to AI adoption is curiosity. Providers are trained to be curious in diagnosis but often overlook applying that same skill to business systems.
Curiosity, however, must be paired with action. Dr. Rhue encourages providers to test AI tools in practical, everyday ways by summarizing meetings, organizing staff tasks, or creating a custom schedule. These small experiments build comfort and fluency over time. “It’s not about knowing everything,” she says. “It’s about learning how to ask better questions.”
Leading Teams Through Evolution
Adopting new technology is as much about leadership as it is about tools. Dr. Rhue emphasizes the importance of language: “When you say change, it can trigger resistance. But when you say evolution, it signals growth.” Framing AI adoption as an evolution helps staff stay open and engaged.
Leadership also means empowering teams to innovate. Dr. Rhue encourages providers to trust their staff to make decisions on the tools they use every day, giving them the freedom to test solutions and share what works. When teams have that autonomy, practices stay agile, responsive, and better aligned with real-time patient needs.
AI’s Business Impact: Time and Revenue
AI’s value extends beyond efficiency. It protects revenue and creates space for more meaningful patient interactions. Automated transcription and task summarization reduce screen time, allowing providers to focus fully on patients rather than documentation.
It also addresses hidden revenue leaks. Even one missed $300 opportunity a day can add up to millions in lost revenue across providers. By flagging overdue patients, identifying service opportunities, and streamlining front desk workflows, AI helps practices capture value that might otherwise be lost. The best approach is to start small by improving just one workflow and building from there.
This Is Not a Fad—It’s the Next Stage
Dr. Rhue compares today’s AI moment to the early days of the internet or social media: widely underestimated at first, but impossible to ignore once adoption accelerates. With healthcare one of the most active areas of AI development, she urges providers to act now.
Getting started with AI doesn’t require a master plan. The most effective approach is to begin with something small, improving a single workflow, automating one task, or asking better questions of the tools already available. With AI widely accessible and ready to use, the real progress comes from taking the first step and building momentum from there.
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